Brandpoint

FEBRUARY 24, 2019

MAT release, matte release, syndicated content, advertorial — however you spell or say it, this PR tool is meeting the needs of the shifting landscape of America’s newspapers and media outlets. Guaranteed placements and media coverage. Earned media opportunities. What are the benefits of a MAT release?

Advertising Agencies 122

Advertising Agencies Paid Search Agency PR Distribution 122

ClearVoice

MARCH 8, 2019

But as I explored the vast world of media over many years, I quickly realized instead of leading someone else’s legacy, I wanted to create my own. After a few years, she decided to make the move to public relations, where she discovered she could flex her writing muscles through various media. “

Advertorials 110

Advertorials Paid Search Agency Lock-In Burn Rate 110

Webbiquity

JULY 26, 2010

It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. SazBean ( Social Network Analytics Measurement Social Media ). B2B Social Media: Why Do Business Professionals Use Social Media?

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Biznology

MAY 27, 2014

Long Story Short: Similar to “advertorials,” native advertising is designed to be entertaining enough in its own right to compel visitors to consume, be influenced by, and even share the content, be it videos, images, articles, or music, based only on the targeted and contextual appeal that holds on its own. The Native Matrix.

Paid Content 80

Paid Content Advertising Agencies Paid Search Agency Advertisements 80

QuanticMind

MAY 30, 2023

And that's where I kind of generate the questions in the comments, and make those kinds of connections between past events, and connections with research data, and connections like somebody's social media posts or whatever. And it's not a sponsored article or advertorial. This part is a bit harder to explain.

Paid Content 52

Paid Content Marketing AI Work Management Paid Search Agency 52

Marketing Craftmanship

JULY 5, 2013

brings to mind what many consider to be a golden age for Public Relations; the period from the mid-60s to mid-80s, when the PR profession had the mandate, the skills and the balls to stand up to criticism leveled against the organizations and people whom they represented. Herb Schmertz was no reckless PR cowboy.

Public Relations 100

Public Relations Advertorials Mobile Advertising PR 100

Marketing Craftmanship

DECEMBER 11, 2014

The historical roots of journalism, now encompassing all mass media, were nurtured by its role as The Fourth Estate ; the independent public watchdog that keeps in check the three major democratic “estates” of power (in Britain the houses of Parliament, in America the three branches of government).

Advertorials 100

Advertorials Pricing Price Branding 100

Hubspot

MAY 1, 2020

If you've shared a blog post on social media, or have done an ad campaign for your new product launch, then you're already familiar with content amplification. If you promote blog posts on a social media account, you are amplifying your content. Next, paid social media ads are great for brand awareness. Consider using paid ads.

Paid Content 101

Paid Content Traffic Advertorials Paid Search Agency 101