Lead Nurturing Campaigns | 6 Tips From a Small, But Mighty Marketing Team
Adobe Experience Cloud Blog
OCTOBER 21, 2020
Tip 1: Increase your advertising when it’s advantageous. With the slashing of marketing budgets heard around the world, social media and online advertising costs dropped suddenly when the lockdowns began. The cost of impressions on Facebook went down due to fewer advertisers, yet more people were spending time online.
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