Terminus

FEBRUARY 17, 2022

“We had a campaign where for every dollar we spent, we had a $34 return on investment. I run demand gen globally for three key business lines, Factiva, and APIs, our risk and compliance suite of products, and our newswire business. And those were just some of the early ABM campaigns. She is also a Terminus Rock Star customer.

Top of Funnel 26

Top of Funnel Account Based Marketing ABM Acquisitions 26

Single Grain

APRIL 8, 2021

In this article, I will discuss the changes that Apple made in its newest iOS release and what steps you can take as a business owner or marketer to support advertising on different mobile ad platforms. Without IDFA tracking, it will be hard for advertisers to measure the effectiveness of their ads. Let's start! and tvOS 14.5

Paid Search Agency 52

Paid Search Agency Mobile Advertising Ads Lead Ranking 52

Martech

FEBRUARY 24, 2022

Call Tracking is a real-time solution that lets users track and analyze inbound calls to optimize marketing campaigns and maximize lead generation, conversion rates, and each campaign’s ROI. It also offers a variety of services to maximize advertising ROI and call handler performance. CallSource.

Marketing Attribution 97

Marketing Attribution Marketing Automation Services Enterprise Management Work Management 97

EveryoneSocial

JUNE 8, 2021

But effective marketers need to know numerous other social media terms, as well as a slew of acronyms, from CPC to ROI. Application programming interface (API). An API is code that makes data or functionality from one site available for use in another application. In terms of social media terms, API has a host of uses.

Paid Content 106

Paid Content Social Media Cost Per Click Social Marketing 106

SalesIntel

FEBRUARY 28, 2024

Few providers offer data that may help you boost your ROI and maximize your profits. Main features: 250 public and private data sources 100+ business-to-business characteristics Website intent signal optimization Social media advertisements are immediately synchronized. UpLead G2 Rating: 4.7/5 Explore G2 reviews of Clearbit.

Work Management 52

Work Management Marketing Management Ideal Customer Profiles Zoominfo 52

Single Grain

FEBRUARY 24, 2023

Their SEO and SEM professionals can elevate your online revenue by cutting down your ads spending and increasing your ROI. They leverage paid search marketing, e-commerce management, Google Ads audit, display advertising, and LinkedIn Advertising to promote your business. Why Choose Disruptive Advertising?

Paid Search Agency 59

Paid Search Agency Advertising Agencies Paid Content Marketing Agencies 1 59

Valasys

DECEMBER 7, 2022

Although it has been around since the early days of the internet, current developments in digital advertising have increased interest in it. In addition, a study discovered that influencer marketing generates an ROI that is 11 times more than that of a conventional banner ad campaign. But it’s not as easy as it seems.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Budget 40

Hubspot

JUNE 19, 2014

API: Application Programming Interface. APIs allow an application to extract information from a service and use that information in their own application, or sometimes for data analysis. APIs facilitate the data needed to provide solutions to customer problems. Learn more about how marketers can use APIs here. See SaaS.).

Paid Content 28

Paid Content Work Management Sales Management CMS Development 28

Single Grain

DECEMBER 23, 2019

Google released 18 updates in Google Ads in the last quarter of 2019 alone, while Bing made four changes in Microsoft Advertising in the whole year. As for Microsoft, they've been testing AI-powered recommendations in their Advertising Editor. 8 Tips for Successful Mobile Video Advertising. Book My Free Marketing Consultation.

PPC 96

PPC Paid Content Marketing AI Trends 96

chiefmartech

OCTOBER 30, 2016

investments in the pursuit of such nirvana) do in fact produce positive and tangible results. THE LEGITIMATE PURSUIT: FINDING ROI. This meant that that measuring ROI for online campaigns in the offline space was nearly impossible.”. Where, then, is the ROI of attribution? Has anybody actually got this thing to work?

Marketing Attribution 40

Marketing Attribution Paid Content Work Management Analytics 40

Hubspot

MARCH 10, 2016

3) Application Programming Interface (API). APIs are a series of rules in computer programming, which allow an application to extract information from a service and use that information either in their own application or in data analyses. APIs facilitate the data needed to provide solutions to customer problems.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Magisto

OCTOBER 3, 2019

Advertising – Promoted content on social media. That’s when you invest money to promote a social media post, so it gets more reach and more engagement with a particular audience. API (Application Programming Interface) – Relative to computer programming. Back to top).

Paid Content 40

Paid Content Top of Funnel Work Management Marketing Management 40

chiefmartech

MARCH 10, 2017

The “Era of the Cloud” (diagram from Matt Miller of Sequoia Capital ) has a critical feature that makes sense of the potential chaos: each service has an underlying data model that is abstracted by an easily accessible API. What is our advertising ROI by channel? How much revenue do we generate by customer segment?

Enterprise Management 53

Enterprise Management Work Management Marketing Management Business 53