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Most MarTech Spending Won’t Pay Off. Here’s How to Make Yours Count

Zoominfo

So while B2B marketers will try to get more tech-savvy, they’ll continue to waste money and fall into the same old trap if their data is not up to par. This has the potential to be game-changing for B2B marketers in the best way — but only if they prioritize accurate, high-quality data. Software isn’t cheap.

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8 Ways a Staffing Agency Can Stand Out and Find Clients

Zoominfo

This leads to a better understanding of the needs of hiring managers, thus more effectively brokering recruitment opportunities. Find Better Candidates With Better Data Our recruitment database is fueled by best-in-class business contact data Get a Demo 2. Is it just the direct hiring manager? Recruiting is like sales.

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Pretty Big Deal: John Felts: Blood, Sweat, and More Blood

Zoominfo

He fell into sales while on an interview for an IT position. After nearly a year of struggling to make it in sales, his big break came when he started selling to a local blood bank. Free Trial Transcript Sam Balter: John Felts is the business development manager for US Gain. How did you get started in sales?

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Televerde Announces Partnership with the UK Ministry of Justice and Expands Its Prison Workforce Development Program Internationally to Her Majesty’s Prison Styal in England

Televerde

With this new European-based engagement center, Televerde will expand its outbound and inbound sales and marketing solutions across Europe. The organization works to protect and advance the principles of justice and to deliver a world-class justice system that works for everyone in society.

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“How I Work”: Eric, Martin, VP Account-Based Marketing at SAP @myfavemartin #HowIWork

Heinz Marketing

It’s our honor to feature a new B2B sales, marketing or business leader every week with our own version of “How I Work” questions. In this role Eric is responsible for leading a team that delivers customer-specific marketing plans and tactics, and drives acceleration marketing tactics within the NA market.

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Televerde Appoints Chief Financial Officer, General Counsel and Head of HR to Leadership Team

Televerde

January 22, 2019 – Phoenix, AZ) – Televerde , the global sales and marketing solutions provider, today announced that the company has selected Jill Barnard as Chief Financial Officer, Aamna Jalal as General Counsel and Julie Salomone as Head of Human Resources. Previously, she served as the CFO at Equipment Brokers Unlimited.

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Information without Innovation is Just Data: The Modern Guide to Business Intelligence

Zoominfo

And, because contact and account data is a high-value form of currency in the corporate world, it often feels like the human element of B2B is gone. Today, we’re taking a deep dive into the B2B data landscape to help you understand the changes happening in data and the ways in which you can better connect with the humans behind the numbers.