Sprout Social

FEBRUARY 27, 2017

Here’ are the 47 most essential social media statistics for 2017 and beyond (Click below to jump to each section): Instagram Statistics. Social Media Advertising Statistics. Social Media Engagement Statistics. Instagram’s growth and recurring success shows why it’s one of the most powerful social media networks.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Webbiquity

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 10 Stats About Social Media Demographics.

Social Media 100

Social Media Stats Social Marketing CMS Development 100

KoMarketing Associates

JANUARY 5, 2016

In early December, Google dropped the “followers on Google+” social annotation for AdWords advertisers, as uncovered in an article from The SEM Post. It’s clear your activity and influence by directly participating in this social networking platform will become less of a priority moving forward.

B2B Marketing 120

B2B Marketing Google SEM Mobile Advertising 120

Webbiquity

MARCH 8, 2016

Already, nearly half of all B2B researchers are Millennials, and 42% of B2B searches are on mobile devices. 80% of business decision makers prefer to get company information in a series of articles versus an advertisement. during the first half of 2015 and are expected to more than double over the next five years. Stratabeat ).

Stats 100

Stats Work Management Marketing Management Content Marketing 100

Oktopost

APRIL 22, 2019

These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more. In 2015, the average B2B nurture funnel was 12 months long with the full marketing and sales funnel taking about 512 days from lead to sale on average! Google Attribution 360.

Marketing Attribution 102

Marketing Attribution Enterprise Management Work Management Marketing Management 102

Porch Group Media

MAY 21, 2019

Fluent) Not optimizing emails for mobile is simply no longer an option. YouTube, Snapchat and Instagram are the most popular online platform among this age group. This is an impressive increase from 2015 when 52% of teens said that they used the platform. DIGITAL ADVERTISING. Mobile Marketer). (eMarketer).

Statistics 45

Statistics Mobile Advertising Emarketing Mobile Marketing 45

EveryoneSocial

MARCH 6, 2017

However, like most social networks, it will be some time before it becomes clear if Snap is going to turn out to be more of a Facebook, or a Twitter. Our ability to succeed in any given country is largely dependent on its mobile infrastructure and advertising market. Mobile advertising is big and growing.

Twitter 59

Twitter Facebook Mobile Advertising Advertising Agencies 59

Sprout Social

AUGUST 23, 2016

Just in case you’re not completely sold on social–or have to convince higher-ups it’s worth it–here are some statistics that make it more than evident that social media is the way to go: 63% of millennials say they stay updated on brands through social networks. billion on social media advertising in 2015.

Social Media 111

Social Media Paid Content Media Business 111

Buffer

AUGUST 22, 2019

Launched in 2015, Daily Harvest has become one of the fastest growing direct-to-consumer food brands in the world. According to Google’s mobile site speed comparison tool , it’s a lot slower than competitors sites,” Allsopp shared. In its simplest form, advertising is about connecting relevant audiences with your message.

Paid Content 72

Paid Content Planning Landing Pages Paid Search Agency 72

Hubspot

NOVEMBER 11, 2011

7) Online advertising spending is shooting upward, passing the $30 billion mark in 2011 and approaching $50 billion in 2015. 8) By 2015, we expect that 50% of all display ads will be rich media ads. Mobile Use. of the population uses mobile phones. 12) Only 33% of advertisers have a mobile optimized website.

Paid Content 28

Paid Content Google Emarketing Paid Search Agency 28

Content Standard

JULY 18, 2016

Facebook found that because mobile video ads play loudly when people least expect it, 80 percent of people react negatively toward both the platform and advertiser. Capitol One featured Jennifer Garner front-and-center in a no-sound oriented ad from early 2015. Click here to view the video on YouTube.

Facebook 40

Facebook Video Marketing Paid Search Agency Advertising Agencies 40

Online Marketing Institute

APRIL 11, 2011

); // Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable!

Social Media 40

Social Media Media Classified Ads Advertising Agencies 40

Webbiquity

FEBRUARY 10, 2015

21 Social Media Statistics. 54% of B2B marketers said they have generated leads from social media. ( consumers say they “mostly” or “always” ignore brand posts on every social network. And 83% of consumers say they have had a “bad experience with social media marketing.” Social Media Slant ).

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

Sprout Social

OCTOBER 1, 2018

And now that brands rely on video content more than ever, it’s critical to use the correct social media video specs and advertising video sizes. However, we couldn’t find all the correct social video sizes in one place. Social Media Video Specs & Ad Sizes Per Network. Facebook Video Specs.

Paid Content 111

Paid Content Social Media Video Marketing Mobile Advertising 111

KEO Marketing

JANUARY 27, 2015

As we start to settle into 2015, we are excited and optimistic about the outlook for business to business (B2B) marketers this year. Mobile/Local Growth Continues to Dominate. Mobile’s rapid explosion will continue this year, and this will in turn fuel significant focus on local. You must now be mobile-centered.

Paid Content 48

Paid Content Inbound Marketing B2B Marketing Work Management 48

Hubspot

AUGUST 20, 2019

With over 40% of the world's population on social media, it's critical your business devise an effective social media strategy to reach your intended audience. Here, we've compiled a list of 45 essential social media stats to ensure you know where to focus your marketing efforts in 2019 to get the highest ROI. Sprout Social ).

Statistics 101

Statistics Social Media Social Marketing Paid Search Agency 101

EveryoneSocial

SEPTEMBER 25, 2023

Somewhere around the 2015 timeframe is when traditional content marketing really started to degrade. The emergence of social networks But all of that is water under the bridge. The real elephants that entered the room were the social networks. Everything started to change in 2006 and a LOT has happened since then.

Paid Content 69

Paid Content Paid Search Agency Content Marketing Advertising Agencies 69

Magisto

MARCH 31, 2019

Phone (outbound and inbound calls) In 2016 51% of all digital ad budgets were spent on mobile. 80% of social media time is spent on a mobile device. 33% of consumers start mobile research with a branded website, only 26% with a mobile app. Social Media There are 3.48 Social Media There are 3.48

Conversion 60

Conversion Word of Mouth Touchpoints Mobile Advertising 60

Single Grain

MAY 12, 2020

Especially in the age of mobile marketing, many smartphone users find engaging types of video content difficult to resist. YouTube celebrities, athletes and influential entrepreneurs have been doing this for years. The search giant’s foray into social networking never quite got off the ground before its eventual closure in early 2019.

Paid Content 145

Paid Content Video Marketing Top of Funnel Webinar Metrics 145

Directive Agency

JUNE 29, 2016

According to a 2015 Pew Research Study, 65% of Americans currently use social media. With the rise of social media in today’s society, having at least a basic knowledge of how to use it for B2B marketing (specifically promoting content ) is crucial for improving your B2B digital marketing footprint. YouTube 101.

Paid Content 40

Paid Content Social Media Social Marketing B2B Marketing 40

Hubspot

FEBRUARY 15, 2017

Like AVA, the awards themselves fall into seven major categories: Audio, digital, marketing effectiveness, video, design and print, integrated campaign, and mobile. 11) Effective Mobile Marketing Awards. In 2014, insights from comScore revealed that mobile use was officially outranking desktop as the preferred method of getting online.

Paid Search Agency 71

Paid Search Agency Paid Content Advertising Agencies Budget Programs 71

Hubspot

JANUARY 16, 2017

Facebook Live, which lets users broadcast live video from their mobile phones directly onto the News Feed, launched in May 2016. It quickly experienced rapid growth , and Facebook recently announced that Pages will now be able to broadcast live video from computers in addition to mobile phones. Mid-Roll Video Advertisements.

Broadcasting 28

Broadcasting Facebook Paid Search Agency Video Marketing 28

Vidyard

OCTOBER 19, 2016

What were some of the key milestones that got us to where we are now — a world where Facebook’s CEO believes video will be as big as mobile phones in how we communicate, and Cisco conservatively estimates that up to 80% of the internet’s traffic will be video by 2020. YouTube found it. And people did.

Paid Content 50

Paid Content Video Marketing Television marketing Bandwidth 50

Hubspot

JULY 20, 2016

In California, two men were playing the new mobile sensation Pokemon Go. Who cares about some mobile game? In a recent SensorTower study , Pokemon Go is outperforming all social networks on the amount of time people spend in the app. It doesn't take a brave soul to advertise on Facebook. It was the manager.

Marketing AI 28

Marketing AI Advertising Channels Work Management Marketing Management 28

Oktopost

AUGUST 15, 2022

However, Myspace peaked in 2009, and slowly began to decline, while Facebook continued to gain in popularity, marking the end of a five-year-long rivalry between the two networks. A Not-So-Distant Past: 2010-2015. 2010 saw the emergence of photo-sharing network Instagram. In 2016, LinkedIn had grown to 430 million members.

Social Media 174

Social Media Media Lock-In Budget Programs 174

Hubspot

NOVEMBER 20, 2018

When people talk about today's most popular social sharing websites, YouTube often gets left out of the conversation in favor of sites like Facebook and Twitter. But don't be fooled: YouTube has a lot going for it. For example, did you know YouTube has its own virtual reality (VR) setting to view any video in 360 degrees?

Youtube 75

Youtube Paid Content Features Mobile Advertising 75

Hubspot

JANUARY 29, 2018

When people talk about today's most popular social sharing websites, YouTube often gets left out of the conversation in favor of sites like Facebook and Twitter. But don't be fooled: YouTube has a lot going for it. For example, did you know YouTube has its own virtual reality (VR) setting to view any video in 360 degrees?

Youtube 78

Youtube Paid Content Features Mobile Advertising 78

Hubspot

AUGUST 29, 2016

When people talk about today's most popular social sharing websites, YouTube often gets left out of the conversation in favor of sites like Facebook and Twitter. But don't be fooled: YouTube has a lot going for it. 17 Hidden YouTube Features, Tips & Hacks You'll Want to Know About. Click here to see what I mean.

Youtube 69

Youtube Paid Content Features Tips 69

Sprout Social

OCTOBER 17, 2016

It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business. Choosing Your Social Networks. If social media marketing hasn’t been working for you, the problem could be you’re focusing on the wrong channels.

Paid Content 111

Paid Content Social Media Social Marketing Paid Search Agency 111

KoMarketing Associates

NOVEMBER 10, 2016

Per data from Salesforce’s 2016 State of Marketing report , thirty-nine percent of marketers report significant ROI generated from social media marketing, compared to only nine percent in 2015. Social Media Strategy and Budgeting. 82% of marketers agree that social media marketing is core to their business.

Social Media 262

Social Media Marketing Budget Marketing Budget Creation Enterprise Management 262

Hubspot

JANUARY 19, 2016

In the past few years, Instagram has quickly become the go-to social network. And if you think it's just middle and high schoolers are the ones using the app, think again: Pew Research Center reported in 2015 that 26% of adult internet users use Instagram. Compare that with the 23% of adult internet users who use Twitter.

Features 28

Features Tagging Profiling Opt-out 28

Full Circle Insights

NOVEMBER 25, 2020

The advent of the Internet, smartphone and social media came in different decades, but the 2010s were not without its seminal moments and trends for digital marketing. In fact, the last 10 years saw the true emergence of social media marketing, mobile marketing and SEO-building content campaigns.

Lead Ranking 52

Lead Ranking Sales Management Marketing Attribution Enterprise Management 52

SnapApp

DECEMBER 14, 2016

While account based marketing, interactive content , personalization, native advertising, and automation are just some of the hot trends that look set to continue into the new year, there are some new kids on the block. The loudest one with the biggest reach and the lowest cost is Facebook advertising. Back to top. Mandy McEwen.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

seo.co

DECEMBER 8, 2020

You’ll notice that this guide focuses heavily on SEO (search engine optimization) and essentially ignores paid advertising. Online marketing is certainly more than SEO, and certainly includes paid advertising, but I chose to focus on SEO because every element of online marketing (aside from paid advertising) affects SEO.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Convince & Convert

APRIL 15, 2016

Get all the proper image dimensions for the following social networks in the infographic below, and check back later at our convenient, always up-to-date Google Doc here. Visual storytelling is becoming an increasingly important aspect of the social web—and Facebook is well aware. Pretty handy, huh? We thought so, too.

Social Media 112

Social Media Paid Content Media Ideal Customer Profiles 112

Single Grain

APRIL 28, 2020

1) Mobile Monkey. Focus on not just getting more people with your advertising, but getting more qualified leads in your contacts. Eric has a daily bite-size marketing podcast (co-hosted with Neil Patel) called Marketing School , as well as the weekly Leveling Up podcast and a YouTube channel. 2) Single Grain. The Lesson.

Marketing Budget 141

Marketing Budget Campaigns Paid Search Agency Work Management 141

Hubspot

APRIL 27, 2016

To add folks by username, you'll have to type in exact usernames to find people, as there is no account suggestion option like other social networks have. To add a user by scanning their Snapcode, simply take a picture or screenshot of a user's Snapcode with your mobile device. Why did they love it so much? 9) Domino's Pizza UK.

Branding 28

Branding Brand Identity Best Practices Social Media 28