Remove 2013 Remove Product Remove Storytelling Remove Television marketing
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10+ Examples of Awesome Integrated Marketing Campaigns

SocialPilot

In 2018, The New York Times published a simple video demonstrating the clarity of news production in its office. Wasssup by Budweiser The Super Bowl is where television ads come to dream big. The campaign communicates its value proposition across television, print, radio, and digital platforms.

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Pressure

Content Standard

The 1950s in the United States saw dramatic economic growth, widespread adoption of television and advertising; of moving to the suburbs and owning multiple cars; of buying for excess and dumping what felt old fashioned. The Rise of Television as Part of American Culture. The Backstory. But let’s start at the beginning.

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Data-Driven Content Marketing: Which Stories Should Your Brand Tell?

Content Standard

Back in 2013, Netflix shocked the entertainment industry by committing $100 million to make two seasons of its first original show, House of Cards. Once upon a time, the creation of new television shows and movies relied almost entirely on the instincts of a few producers and executives. Spotting Trends and Storytelling Opportunities.

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Under Pressure: How Content Marketing Has Transformed Marketing Strategies Since the 1950s

Content Standard

The 1950s in the United States saw dramatic economic growth, widespread adoption of television and advertising; of moving to the suburbs and owning multiple cars; of buying for excess and dumping what felt old fashioned. The Rise of Television as Part of American Culture. The Backstory. But let’s start at the beginning.

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B2B Video Marketing Done Right

KoMarketing Associates

Embodies good storytelling principles. It’s an asset in PR kits developed to promote new product launches. It is an ideal vehicle for demonstrating product capabilities, especially to dispersed audiences who can’t easily experience the product in person. New Product Introduction. Informative. Entertaining.

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5 Creative Advertising Trends Seen in 2021 (So Far)

Outbrain

The global crisis has driven technology and innovation, from online healthcare to e-commerce, as well as the social media platforms and video communication products that now shape our world and keep us busy, sharing, and connecting. The days of slapping a green sticker on a product are gone. AI and Programmatic Advertising.

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Can Content Marketers Escape the Black Hole that Is Facebook Video Autoplay?

Content Standard

In December 2013, Facebook started autoplaying videos that were uploaded directly to Facebook in the news feed. Coincidently, December 2013 was when my sense of time-shifting first started, only to be exacerbated during the great Facebook Video land grab of 2014. Videos started autoplaying over and over.