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2013 in Review: Top Content Marketing Assets & Initiatives for the New Year

KoMarketing Associates

2013 was a successful year for KoMarketing. The beginning of 2013 saw us performing significant program work for clients in Europe. During the year 2013, we wrote. How Link Building Management Will Change in 2013 & Beyond. And the Nominees for Best 2013 Content Marketing Ideas Are….

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. eMarketer ).

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It’s Time For CMOs To Tap Into The Power Of Personalization

Buzz Marketing for Technology

Some place the highest premium on loyalty and trust in a brand or product. As different as consumers are, they all want to feel like the brands and products they use are tailored specifically for them. Does product pricing influence the purchase decisions of your customers? Reach the right audience. Overall, U.S.

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Short-Form Video Is Here to Stay. But Is The 30 Second Spot Out the Door?

Martech Advisor

If you’re a Millennial, you may remember Vine—the platform that started it all in 2013. Data from the Deloitte Digital study found that consumers who frequently watch short video clips are more receptive to advertising and more likely to purchase certain products like subscriptions. Content Creation.

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34 Compelling Content Marketing Stats and Facts

Webbiquity

While most content sharing efforts by marketers are focused on the “big four” social networks, most (72%) content sharing done by buyers is on “dark social”–primarily email and apps. • However – only 28% of content sharing happens through the big social networks. eMarketer ).

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17 Compelling And Highly Usable B2B Marketing Statistics

Adobe Experience Cloud Blog

B2B advertising spend on social media and lead generation sites is forecasted to grow at an annualized rate of 21% and 17% respectively to 2013. This is set to reach 12% by 2013. Source : AMR International B2B Online Marketing Assessment and Forecast to 2013. Source : eMarketer. B2B Social Participation.

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What You Missed Today in Marketing: June 24, 2013

Hubspot

the social network that is widely used for sending scandalous pictures between hook-up buddies just launched a new product for kids under 13. I guess we''ll just have to wait and see what kids do with this new product. So let''s get to it! Lots of marketing news today. Snapchat for Kidz. You heard that right.

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