Bluetext

JULY 15, 2022

Picture this: the year is 2013, Twitter is exploding into the public conscious with more than 200 million active users, and Facebook has a vice-grip on people’s free time across the globe. Social media, once considered an afterthought in any brand marketing strategy, is now on center stage.

Paid Search Agency 26

Paid Search Agency Ad Exchange Social Media Marketing & Strategy 26

Adobe Experience Cloud Blog

DECEMBER 27, 2012

Instead I present to you the most popular Marketo blog posts from 2011 based on views and shares. The ROI of Paid Social Media Ads - Everything you ever wanted to know about the return on investment of paid social media ads on Twitter, Facebook, LinkedIn, and more. Does Facebook Work for B2B Lead Gen?

Marketo 48

Marketo B2B Marketing Planning B2B 48

PureB2B

NOVEMBER 29, 2016

Big data, software tools, and digital footprints pulled from social media platforms are some of the readily available sources marketers have successfully utilized to better understand buyer behavior. However, marketing automation still has a long way to go as far as full adoption goes. Improved user engagement and experience.

Marketing Automation Services 68

Marketing Automation Services Resource Management Marketing Automation Digital Asset Management 68

PureB2B

NOVEMBER 29, 2016

Big data, software tools, and digital footprints pulled from social media platforms are some of the readily available sources marketers have successfully utilized to better understand buyer behavior. However, marketing automation still has a long way to go as far as full adoption goes. Improved user engagement and experience.

Marketing Automation Services 62

Marketing Automation Services Resource Management Marketing Automation Digital Asset Management 62

Adobe Experience Cloud Blog

JUNE 24, 2013

Meanwhile, social media encourages them to share and compare, while mobile devices add a wherever/whenever dimension to every aspect of the experience. There are no more mass channels (consumers expect personalized conversations). Buyers are harder than ever to reach using traditional channels and media outlets.

Resource Management 48

Resource Management Work Management Marketing Management Marketing Budget 48

Adobe Experience Cloud Blog

DECEMBER 10, 2014

Author: Shanna Cook It’s that time of year again — when all is merry and bright on social media, full of good hashtag tidings from your favorite brands. Surprise and delight is a social media tactic that can be employed at any time of year and at any level, but I LOVE how WestJet did this. Social Media Consumer'

Campaigns 48

Campaigns Lock-In Social Media Thought Leadership 48

Adobe Experience Cloud Blog

APRIL 14, 2014

Author: Dayna Rothman Most marketers incorporate lead generation tactics like Facebook ads, events, ebook creation, email marketing, and more into their overall marketing mix. For instance, at Salesforce’s Dreamforce 2013 conference, a competitor, SugarCRM, created a guerrilla campaign called “Escape Dreamforce”. What is a meme?

Lead Generation 48

Lead Generation Generation Webinar Metrics Leads 48

Adobe Experience Cloud Blog

SEPTEMBER 10, 2012

This is the mecca for content and social media marketing, and on hand were the superstars of the industry from across the country and around the world. Content marketing experts such as Ann Handley, Michael Brenner, and CC Chapman were in attendance along with social media experts like Jason Falls, Jay Baer and Amy Porterfield to name a few.

Content Marketing 48

Content Marketing Planning Content Paid Search Agency 48

Convince & Convert

JUNE 24, 2016

As Managing Editor, Jess masterminds Convince & Convert’s major content channels, which include its podcasts, email newsletters, and the blog. She’ll also explore the dangers of “content for content’s sake” and the importance of joining your audience in the channels they frequent most.

Content 113

Content Work Management Planning Video Marketing 113

Content Marketing Institute

AUGUST 24, 2018

Less than five years ago, social media giant LinkedIn wasn’t the top result for searches related to LinkedIn for marketing. Sites that covered social media best practices, such as Social Media Examiner, outranked it. The team’s first smash hit came in 2013 with the Sophisticated Marketer’s Guide to LinkedIn.

Linkedin 71

Linkedin Search Marketing B2B Thought Leadership Class 71

Single Grain

JULY 21, 2020

Netflix is a B2C media-service provider for entertainment purposes. It offers many IRC-style features, like persistent chat rooms (“channels”) organized by topic, private groups, and direct messaging. Slack was officially launched by Slack Technologies in August 2013. B2B or B2C?: B2B or B2C?: 9) Spotify .

CMS Development 94

CMS Development Enterprise Management Work Management Marketing Automation Services 94

Martech

FEBRUARY 25, 2022

These platforms offer a wide range of advanced features, including AI-based predictive lead scoring and product recommendations, ABM and social media campaign integration. Social campaigns enable marketers to reach existing segments in social channels or to expand to reach new contacts that resemble existing profiles. Target customers.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120

Adobe Experience Cloud Blog

DECEMBER 9, 2014

In an effort to try and map out the future, Marketo and The Economist have teamed up to offer some insights and advice by talking with some of the best marketing minds out there. In 2013, Mr. Godin was inducted into the Direct Marketing Hall of Fame, one of three chosen for this honor. Ten years ago Facebook had under a million users.

Paid Search Agency 48

Paid Search Agency Advertising Agencies Peer-to-peer Work Management 48