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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Be it inspiration for your next campaign or leveraging the latest features of social media, they’ve got your back. Social Media Marketing + Michael A. Social Media News + Matt Navarra Karissa Bell Sarah Frier Social Media Marketing Michael A. Stelzner He is the founder of the Social Media Examiner blog.

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Our Favorite Online Marketing Posts of 2013

KoMarketing Associates

It’s hard to believe that 2013 is coming to a close. Before we have to start thinking about that though, let’s take a look at some of our favorite online marketing posts from 2013, as selected by members of the KoMarketing team. The 5 Worst Stereotypes about Social Media Managers – Michelle Kraker, IMA.

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2013 New Year’s Resolutions for the B2B Marketing Department

NuSpark Consulting

It’s that time of year; a time to reflect, assess, and think about what can be optimized for inbound marketing in 2013. . That, coupled with the continued role of social media, remains a challenge to most. . For B2B firms, lack of staffing and resources is the number one challenge to marketing success as noted on the chart below. .

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16 Must-Follow Marketing Thought Leaders

BenchmarkONE

That’s why we’ve assembled 16 real-deal thought leaders that are great resources. Check them out and make sure you follow them on social media for the latest tips. . He focuses on the value of human-to-human interaction through sharing stories on social media and is shedding new light on innovative ways to connect with your audience.

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Top 10 Tools for B2B Marketers

KoMarketing Associates

As it stands now, we believe the following 10 tools lead the pack as the best available resources to improve organization, campaign integration, visibility, awareness, and productivity for B2B marketers in 2013. AdWords helps users attract customers and clients with ads that appear in search results.

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When Did Programmatic Advertising Start: A History Lesson

Rev

This is when Google marketing cleaned up the mess, and launched AdWords , which offered CPC pricing and let advertisers pay to run campaigns solely on the Google network. In 2013, Google released their display ad network called AdSense. Y2K Fears & How They Changed Online Ad Buying.

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How to Sell on Instagram: A Stories Strategy That’s Generated ‘Hundreds of Thousands’ in Sales

Buffer

Back in 2013, Jay worked at Bigcommerce, an e-commerce software provider where he learned about what it takes to have a successful online business. Yet as the company grew, social media took over as the #1 way to generate new business and Instagram is now Kettlebell Kings most successful marketing and acquisition channel.