Lenny's Newsletter

AUGUST 8, 2023

In addition to these juggernauts, I’ve also pulled in a handful of my favorite up-and-coming B2B startups, including Linear, Vanta, Stytch, Zip, Census, Persona, and Hex. Most B2B startup ideas did not come from the founder feeling the pain at their last gig (though many did). Every prosumer product (e.g. Art by Natalie Harney.

Startups 52

Startups Work Management CPO Enterprise Management 52

Content Marketing Institute

DECEMBER 21, 2018

I speak from review experience, as I’ve been sharing the plusses and minuses of content marketing books since 2012. Not only does Talk Triggers address a crucially important topic, Jay and Daniel present a model that can teach and inspire the next generation of authors as well. Get your story read and remembered, a step-by-step guide.

Work Management 89

Work Management Advertising Agencies Marketing Management Content Marketing 89

Webbiquity

SEPTEMBER 10, 2012

We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. Her varied background includes corporate roles (B2B and B2C), agencies, non-profits and startups. Stacey Acevero.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. Her varied background includes corporate roles (B2B and B2C), agencies, non-profits and startups. Stacey Acevero.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Hubspot

DECEMBER 4, 2012

In 2012, the world of marketing underwent some major changes. Prediction: Marketing Becomes More Accountable for Revenue Generation. Marketing will play a more critical role in contributing to revenue generation. In 2012, we saw a lot of acquisitions, IPOs, private rounds of funding, and the emergence of new startups.

Work Management 28

Work Management Marketing Management Marketing Automation Services Paid Search Agency 28

Single Grain

SEPTEMBER 24, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Get A Free Consultation.

Advertisements 94

Advertisements Advertising Blogger Banners 94

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). Eric: The stat of the week comes from a February 2012 survey from the marketing magazine B2B Magazine. It was about lead generation. ” Jay: It’s like the 15 year class reunion, right?

Enterprise Management 120

Enterprise Management Work Management Marketing Management B2B Thought Leadership 120

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). Eric: The stat of the week comes from a February 2012 survey from the marketing magazine B2B Magazine. It was about lead generation. ” Jay: It’s like the 15 year class reunion, right?

Enterprise Management 120

Enterprise Management Work Management Marketing Management B2B Thought Leadership 120

Single Grain

SEPTEMBER 25, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Get A Free Consultation.

Comparison 65

Comparison Enterprise Management Work Management Marketing Management 65

Contently

JULY 18, 2016

Here, we look at the latest European marketing trends to examine how top brands are consistently creating world-class content marketing campaigns. With 1,000 images and 160 videos at its disposal, Adidas doubled its YouTube audience, attracted over a million new fans on Facebook, and generated 2.1 Mobile video. Ready to rumble.

Trends 60

Trends Content Marketing Planning Advertising Agencies 60

Single Grain

JULY 17, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. This is the logo for the 2012 London Olympics, which caused so much confusion and disgust that 48,000 Brits signed a petition to have it redone. Get A Free Consultation. Graphic templates.

Examples 92

Examples Business Cable Paid Search Agency 92

B2B Digital Marketer

APRIL 1, 2021

He was the co-organizer of the first gathering of Agile Marketers, called SprintZero, in June of 2012, and is one of the authors of the Agile Marketing Manifesto. I just got through teaching a class to, uh, credit unions nationwide. He is the author of the essential guide to implementation, The Six Disciplines of Agile Marketing.

Planning 52

Planning Work Management Marketing Management Business 52

Hubspot

NOVEMBER 7, 2016

By promoting user-generated photos and rewarding influencers, LaCroix went from sitting on dusty grocery store shelves to becoming a drink of choice for Millennials. But when Dollar Shave Club (DSC) burst onto the startup scene in 2012 with a launch video that people are still talking about , it made shaving worth talking about.

Marketing Budget 78

Marketing Budget Brand Identity Branding Sales Management 78

Hubspot

DECEMBER 16, 2014

By the time I joined HubSpot and started our email marketing program, we already had thousands of people we could email -- a lot more than you''d expect at any company, let alone a startup no one had heard of. The early success of HubSpot''s lead generation playbook can be attributed to this single asset and opt-in strategy.

Top of Funnel 28

Top of Funnel Hubspot Webinar Metrics Email Marketing 28

Golden Spiral

NOVEMBER 20, 2020

Mia is the Director of Demand Generation for Finalsite where she has risen through the ranks while training a dynamic team of writers and digital marketers. Mia major is the director of demand generation for Finalsite. Um, and I was writing for, um, a fledgling health tech startup publication here in town. gain more clicks.

Lead Scoring 62

Lead Scoring Lead Ranking Video Marketing Planning 62

Convince & Convert

JUNE 14, 2012

The thing about advertising is you can and should generate results fairly quickly. You think about even the Superbowl, and it’s Superbowl XIVII, it’s Superbowl 2012, the Superbowl, Superbowl… Jay : Taulbee Jackson who ran the Superbowl listening center was our very first guest on Social Pros. Jill : Yeah, absolutely.

Social Media 115

Social Media Work Management Advertising Agencies Paid Search Agency 115

SWZD

JULY 1, 2019

I thought it was an especially appropriate term in the startup world.”. Personalization is generally now a senior-level initiative; it’s not just a tool that a lower-level person will just try out and dabble with, as it used to be in the 2010-to-2012 timeframe.

Personalization 48

Personalization Enterprise Management CMS Development Marketing Automation Services 48

Single Grain

JULY 21, 2020

Hence, most of the startups launching nowadays are adopting a SaaS model. It has been ranked as the most valuable startup in the world with a valuation of $10 billion. History: Dropbox was founded by MIT students Drew Houston and Arash Ferdowsi in 2007 after Drew constantly forgot to bring his USB flash drive to class.

CMS Development 94

CMS Development Enterprise Management Work Management Marketing Automation Services 94