Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

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Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Hubspot

SEPTEMBER 1, 2010

The four most important social media channels to marketers are Twitter, Facebook, LinkedIn, and YouTube (See the 2010 State of Inbound Marketing for data). HubSpot recently analyzed 33 industries to find out. Connect with HubSpot : But which one(s) are the most active for your industry?

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Social Media Media Hubspot Inbound Marketing 28

Hubspot

AUGUST 4, 2011

It is one of the top 3 most important building blocks of inbound marketing today. Inbound marketing is no longer cold-calling, junk mail, unsolicited email or print advertising. They report that in 2010-2011, 100% of colleges and universities are using some form of social media. 86% are using YouTube.

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Social Media Media Leads Lead 28

Hubspot

AUGUST 31, 2011

Many of us know that social media marketing is an important part of a solid inbound marketing strategy. However, sometimes we need some backup when speaking with others who might still be struggling to understand how social media fits into the overall marketing mix. 13 Mind-Bending Social Media Marketing Statistics.

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Social Media Statistics Social Marketing Media 28

Industrial Marketing Today

MAY 21, 2010

As a B2B marketer, we want to reach our ideal prospects and communicate with customers to maintain top-of-mind awareness throughout their buying cycle. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. Achinta offers his industrial clients marketing for engineers by an engineer. {

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Web 2.0 Buying Cycle B2B Blogger 60

Hubspot

APRIL 11, 2011

It sort of just happens—an article takes you to YouTube, a friend emails you about a video, a coworker shares an interview… Well, it is time to quantify these experiences. Free Download: How to Use Online Video for Inbound Marketing. Connect with HubSpot :

Spending 28

Spending Video Marketing Viral Marketing Inbound Marketing 28

Hubspot

OCTOBER 15, 2010

Today in 2010, 45% of all Americans are aware of podcasting, while 23% of Americans listen to podcasts, which has increased from 11% in 2006. In addition, video podcasting viewership is up to 20% of Americans in 2010. Webinar: How to Use Online Video for Inbound Marketing. Connect with HubSpot :

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Urgency Marketing RSS Viral Marketing Inbound Marketing 28

Hubspot

DECEMBER 29, 2010

Throughout 2010 companies and organizations of all sizes have taken advantage of all that Facebook has to offer. Most encouraging of all has been the degree to which companies have integrated Facebook – and other social media – into their marketing mix. Free Download: Facebook Marketing Case Studies.

Tactics 28

Tactics Facebook Paid Search Agency Case Study 28

Hubspot

NOVEMBER 12, 2010

While the Senator’s legislative agenda for the 2009-2010 session focuses on promoting reform and recovery throughout the state , his day-to-day agenda always includes communicating with his constituents, a task he relies heavily on social media for. I use Twitter , Facebook , YouTube & LinkedIn. Connect with HubSpot :

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Social Media Media Inbound Marketing Youtube 28

Hubspot

JANUARY 21, 2011

Advertisers, especially small and medium sized businesses, need to start thinking about alternative advertising channels in order to stay competitive without burning through their marketing budget. Inbound Marketing offers a great alternative to traditional advertising methods. Connect with HubSpot :

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Social Networks Mobile Advertising Burn Rate Emarketing 28

Hubspot

DECEMBER 30, 2011

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 120 Terms to Know. Charlene Li and Josh Bernoff, Groundswell , pg.

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Hubspot

JUNE 29, 2012

consumers send 2.304 trillion text messages per year, up from 2.052 trillion in 2010. If you are marketing to heavy texting demographics, consider incorporating a text message opt-in as part of your campaign. 18) YouTube users watch more than 3B hours of video per month. Tweet This Stat! Source: CTIA ) Wow! Tweet This Stat!

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Internet Marketing Stats Peer-to-peer Planning 28

Hubspot

JUNE 23, 2010

As we all learn about social media and inbound marketing and we teach others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. I Inbound Marketing - Inbound marketing is a style of marketing that essentially focuses on getting found by customers.

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Paid Content Social Media Social Marketing Work Management 28

Hubspot

SEPTEMBER 26, 2013

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing -- we''ve covered email marketing , website optimization , social media , and the list goes on. So we thought it was time to create a blog post that could serve as an inbound marketing glossary.

Inbound Marketing 28

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Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Adoption soared.

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Webbiquity

SEPTEMBER 10, 2012

Boston’s amazing Laura Fitton is an inbound marketing evangelist for HubSpot, founder of @oneforty, and co-author of the best-selling Twitter For Dummies (For Dummies (Computer/Tech)). Before joining Adobe in 2006, Ann was vice president of sales and marketing at Intel Corporation. Laura Fitton. erinclaire.

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Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

Boston’s amazing Laura Fitton is an inbound marketing evangelist for HubSpot, founder of @oneforty, and co-author of the best-selling Twitter For Dummies (For Dummies (Computer/Tech)). Before joining Adobe in 2006, Ann was vice president of sales and marketing at Intel Corporation. Laura Fitton. erinclaire.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. How are marketers planning to allocate budgets this year? Social Media Revolution by YouTube. More than 1.5

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Paid Content Social Media Stats Paid Search Agency 100

Hubspot

FEBRUARY 4, 2013

In August 2011, we did a round-up of the 23 best inbound marketing blogs on the internet. I spend a lot of time reading these bad boys, and so do my colleagues here at HubSpot. 39 Fantastic Inbound Marketing Blogs to Start Reading Today. B2B Inbound Marketing Tips and Tools: Landing Page Best Practices.

Inbound Marketing 28

Inbound Marketing B2B Thought Leadership Advertising Agencies Marketing Budget Creation 28

Hubspot

FEBRUARY 4, 2013

In August 2011, we did a round-up of the 23 best inbound marketing blogs on the internet. I spend a lot of time reading these bad boys, and so do my colleagues here at HubSpot. 38 Fantastic Inbound Marketing Blogs to Start Reading Today. B2B Inbound Marketing Tips and Tools: Landing Page Best Practices.

Inbound Marketing 28

Inbound Marketing B2B Thought Leadership Advertising Agencies Marketing Budget Creation 28

Webbiquity

JUNE 6, 2011

Billy Mitchell is a partner and senior creative director at MLT Creative , an Atlanta-based B2B marketing agency. As a B2B marketing specialist, Billy is a recognized expert in B2B inbound marketing, and is very active on Twitter, LinkedIn and Facebook. It was at the Twitter Shorty Awards (NYC) in 2010.

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Twitter Enterprise Management Paid Search Agency Work Management 100

Webbiquity

NOVEMBER 28, 2011

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? companies now use social media for marketing (though the figure varies widely based on size of company)? Over 2 billion videos are viewed every day on YouTube. Or that 73% of U.S.

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