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The Best FREE White Papers of 2010

Online Marketing Institute

The Best FREE White Papers of 2010 Since April 2009, cataloging free white papers that have been tweeted via Twitter has been a regular part of this blog. White Paper Pundit Helping you understand the world's most unique business communications medium « Brand Promotion in a White Paper: Where Should You Draw the Line?

Paper 40
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Suit over Gartner's Magic Quadrant Big Marketing Ploy

The Effective Marketer

Because ZL can use Gartner’s arguments against itself and now have it documented by a judge to prove it. You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

Gartner 100
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tools of the trade: webinars and online presentations

The Effective Marketer

I believe in three simple rules for a successful webinar program: Understand and map your needs Choose the appropriate webinar platform Put in place a well documented webinar process 1. You can follow any responses to this entry through the RSS 2.0 The price for phone conferencing will increase the overall costs for your webinars.

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. This is especially misplaced with group written blogs, where the broad content focus and inconsistent tonality makes RSS subscription less likely. Very helpful post, Jay.

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The More Things Change, The More Things Change

Convince & Convert

Now, you can track number of “likes&# and daily interactions on your Facebook page, in the same place you can track RSS feeds, Twitter followers, and all the other awesome data points Swix provides. The way Donovan McNabb hates T.O. The way Lindsey Lohan hates non-alcoholic beverages.

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Outlook Productivity Tips « The Effective Marketer

The Effective Marketer

P.S.: I will be uploading a document with some screenshots illustrating the tips above to make it easier for you to understand and do it yourself. You can follow any responses to this entry through the RSS 2.0 Stay tuned for additional tips related to how to use Outlook Tasks for better time management and to get things done.

Planning 100
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Are You Growing Enough Voices

Convince & Convert

RSS subscriptions are up. Josh Lysne contributed a social marketing management process (and companion document) that I’d never seen. While I was away, Convince & Convert featured 11 guest blog posts from friends, clients, and colleagues. You would be entirely wrong. Visits are up. Page views are up. Retweets are up.