Sometimes the Best Customer Service Innovation Means Flipping the Script
Salesforce Marketing Cloud
FEBRUARY 14, 2022
The day after we opened the first stores, Businessweek published an article entitled, “ Sorry Steve, here’s why Apple Stores won’t work.” But all of that was secondary to the real focus — the store design revolved around creating an entirely new, innovative customer service experience. We’d ask: How does a customer look at this?
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