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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. The first step to improving digital marketing results is to understand the emerging trends and best practices.

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UNcanny Insights From UnMarketing | Book Reviews | Social Media.

Convince & Convert

The examples and mini case studies he presents provide insights that leave you nodding your head and thinking you could adopt the same approaches. There are a few sections devoted to the mechanics of Twitter, Facebook, Linkedin, and other social media operational specifics. I was just introduced to you and Scott via twitter.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Linkedin Groups vs. Twitter. Two Sides of the Same Coin A remarkable recent study by MarketingProfs, however, pokes a hole in even that notion of B2B and B2C social media divergence. Twitter is even narrower at 36% – 46%. Private brand communities vs. Facebook. Podcasts vs. YouTube. The statistical similarity shocks me.

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B2B Social Media Marketing -- Does It Work?

Online Marketing Institute

Kaila Strong | Dec 6, 2010 | 0 Comments Tweet Arguably, social media marketing for B2B companies is one of the most difficult campaigns to run. Several years ago they developed some hilarious YouTube videos targeted to business decision makers, and most recently have opened up their arms to Twitter.

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B2B Content Marketing Statistics: 2012 Budgets, Benchmarks and Trends [Research Report]

Online Marketing Institute

Case Studies. Content Marketing Stats. As we saw last year, Twitter is the most popular social media channel with content marketers. Twitter: 35% increase. Case studies: 32% increase. For more on Joe, check out his personal site or follow him on Twitter @juntajoe. Content Marketing World.

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Why Host a Blog on Your Corporate Website?

Online Marketing Institute

Mark Jackson | August 18, 2010 | 0 comments ); //]]> Share Tweet My company has recommended blogging to many of our search engine optimization clients. A little over a year ago, I shared a case study on Search Engine Watch of a client’s website that had fewer than 100 pages of content indexed when we started working with them.

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Open Research: A Framework for Social Analytics

Online Marketing Institute

After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets. Why are social analytics so important? This is a new medium, and proof over re allocation of investment is key.