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Marketing is a Mindset

Ambal's Amusings

We asked Bernie Borges "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?" Bernie is a podcaster, blogger and frequent speaker on social media trends in business. " Bernie Borges’ Marketing Prediction for 2010. Bernie is also the author of Marketing 2.0:

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Choosing an Email Marketing Software « The Effective Marketer

The Effective Marketer

This is to help you differentiate between vendors that offer a similar way to accomplish something but one is clearly better (because it’s easier, or gives more options, etc.) Vendors that score very closely may have some clear differentiators that are not easily measurable. Good luck in your email marketing selection process!

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Taming Your Brand Mascot « The Effective Marketer

The Effective Marketer

This entry was posted on Monday, May 10th, 2010 at 11:45 am and is filed under Communication , Marketing Strategy , Online Marketing , Social Media , Uncategorized. Brand mascots are best for highly competitive market arenas where it is hard to differentiate players. You can follow any responses to this entry through the RSS 2.0

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. What’s the Point?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality. I think first-time bloggers get enamored with the concept of “design.&# This is really really helpful, especially for an aspiring blogger like me. At first, you knew everyone at the party. 5 ways to fix it.

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ClickInsights: Aggregating the Best Content in B2B Marketing

Ambal's Amusings

Tony Karrer: Browse My Stuff came out of my experience as a blogger. Yet as a blogger, I knew the other good bloggers. The B2B Marketing Zone came because I personally wanted to learn more about the topic and wanted to have good relationships with bloggers in the space. It also is a great vehicle for blogger outreach.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Think Different Here’s 6 ways to differentiate agency social media services: 1.