Convince & Convert
APRIL 1, 2010
Doing so reveals finely honed, groan-inducing marketing copy that clumsily tries to build a bond via forced humor and shared humiliation. link] Opinion@Large Great topic/analysis. link] Opinion@Large Great topic/analysis. The chronically bad Minnesota Timberwolves NBA franchise has this sign in the Twin Cities airport: Bravo.
The ROI Guy
OCTOBER 21, 2009
According to Garner’s Peter Sondergaard, Senior Vice President at Gartner and Global Head of Research, “While the IT industry will return to growth in 2010, the market will not recover to 2008 revenue levels before 2012.” According to Peter, “2010 is about balancing the focus on cost, risk, and growth.
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Onalytica B2B
MAY 26, 2016
From 2010 to 2014 we saw more than a 503% growth in investment, and the first half of 2015 saw $2.5 Edtech is one of the fastest growing sectors and with new companies flooding to the market all the time, edtech innovation is likely to accelerate in the coming years. ” TOPIC ANALYSIS. EdWeek Market Brief, Education Week.
Convince & Convert
SEPTEMBER 20, 2010
Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles. What this means is that in reality, B2C and B2B marketers are largely using the same social tactics.
Hubspot
JULY 20, 2015
Since 2010, the Content Marketing Institute (CMI) and MarketingProfs have teamed up to produce annual benchmark reports that reveal the industry-wide pulse on content marketing. In 2015, 54% of B2B marketers and 50% of B2C marketers cited “producing engaging content” as a top challenge. For B2C, it was second.
The ROI Guy
NOVEMBER 12, 2009
Services organizations have traditionally underinvested in the research and tools to make it easy to include an ROI analysis as part of the services proposal. Most services organizations however are not prepared for these new challenges.
The ROI Guy
AUGUST 9, 2011
of their total budgets in 2010 to 6.6% However, most of the priorities highlight the leverage of IT for business performance improvement, via next-generation data management and analysis (50%), enterprise mobility via tablets and handheld devices (48%), and social media/networking (46%). over the next 12 months.
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