Digital B2B Marketing

FEBRUARY 25, 2014

In contrast, at the end of 2009, there were only 672 million phone numbers, include mobile, business and toll free numbers, reported by the FCC. Share your view in the comments below or with me on Twitter ( @wittlake ). Do you like receiving phone calls at dinner time? Probably not, and you are not alone.

Rules 100

Rules Paid Search Agency Banners Barriers 100

Digital B2B Marketing

MAY 3, 2011

In 2009, that number increased to 84%, and only 8% of internet users represented 85% of all clicks. Although consumer marketers, with recognized brands, use view-through tracking to get around this to a degree, view-through has been very slow to catch on in B2B marketing. Who is Clicking Your Ad?

Banner Ads 100

Banner Ads Ads Click Rate Banners 100

Digital B2B Marketing

FEBRUARY 28, 2012

If you are focused on what your B2B target audience has done in the past or is doing today, you will miss new opportunities like the Internet (2000), Twitter (2009) or Pinterest (2011) to connect with your audience. Just don’t keep staring in the rear view mirror to decide where to go.

Twitter 100

Twitter B2B Marketing Internet Marketing Course 100

Digital B2B Marketing

FEBRUARY 4, 2012

They purchased IT Business Edge in September 2011 and Internet.com in 2009. Share your view in the comments below or with me on Twitter ( @wittlake ). Very little of their business is based on advertising, whether digital or traditional. This isn’t QuinStreet’s first B2B technology media acquisition.

Lead Gen 100

Lead Gen Sales Qualified Leads Lead Ranking Lead Scoring 100

Digital B2B Marketing

JULY 6, 2011

In late 2009, Bob Evans, then with Information Week, wrote an open letter to Larry Ellison , taking Oracle to task for not allowing companies the freedom to control their own expense structures. With a long-term view, freedom to choose is winning over lock in models. We see this change playing out today.

Lock-In 100

Lock-In Salesforce.com Amazon Opinions 100