2009, Trends and Viral Marketing

User-Generated Content: How to Use It for Good and Avoid a PR Crisis

Contently

JANUARY 20, 2023

Here’s an example of when it’s bad: United Breaks Guitars is a song and music video that musician Dave Carroll created in 2009 after United Airlines damaged his guitar during a flight. The song quickly went viral and received over 17 million views in the first year. Take the ice bucket challenge as an example.

User-Generated Content

User-Generated Content PR Word of Mouth Viral Marketing

Marketing Charts and Trends « The Effective Marketer

The Effective Marketer

MAY 18, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing Charts and Trends With an impressive collection of charts, HubSpot released The Marketing Data Box. Get it for free either in PDF or PPT format. United States License. United States License.

Cost per Lead

Cost per Lead Planning Work Management Marketing Management

How to take smart risks with lo-fi social content

Sprout Social

JUNE 29, 2023

In late 2009, Domino’s released a brutally honest commercial, publicizing customers’ overwhelmingly negative feelings about their pizza—and asking folks to give them a second chance. Engaging and partnering with the originators of so many different social trends can have long-term benefits for brands.

Content

Content Advertising Agencies Social Media Webinar Metrics

Webinars

How to Leverage Behavioral Science Insights for Direct Mail Success

MORE WEBINARS

Tracking Video Music Trends: How to Stay Current

Vidyard

DECEMBER 14, 2015

Unfortunately, the ability to follow trends and stay ahead of the curve is still agonizingly difficult. It’s the job of a music supervisor to stay current with the latest trends in music. Is your goal to make the next critically claimed indie romance film or the next viral half-time commercial? We get the struggle.

Trends

Trends Video Marketing Lock-In Television marketing

Gamification for B2B Marketers: Pandemic-Style

Heinz Marketing

SEPTEMBER 10, 2020

“These organizations are attracted by gamification’s ability to raise engagement and loyalty, measured in time, on-site, repeat visits, and viral distribution by an average of 30%. .” Apart from engagement, gamification’s revenue effects are also impressive.

B2B Marketing

B2B Marketing B2B Marketing & Strategy Interactive Marketing

Are You Ready for Content Marketing in 2018? 60+ Predictions

Content Marketing Institute

DECEMBER 12, 2017

Not to get all sentimental or anything, but looking into the future of our industry and anticipating the content and media trends most likely to impact our businesses has always been a favorite part of the job … and it will be one of CMI’s content experiences I’ll miss the most as I retire from CMI this month. .

Marketing AI

Marketing AI Content Marketing Paid Search Agency Content

Selecting the Right Email Marketing Provider « The Effective Marketer

The Effective Marketer

APRIL 6, 2011

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Work Management

Work Management Marketing Management Marketing Automation Services Planning

Best of ClickDocuments "Connect the Docs" Blog in 2010

Ambal's Amusings

DECEMBER 31, 2010

2010 Content Marketing Trends and Predictions. To answer these pressing questions, we had dusted off our trusty crystal ball and passed it along to 39 of the world's top B2B marketers, e-mail marketers and social media gurus, and asked them one straightforward question, “ What are key marketing trends and predictions for 2010?

Viral Marketing

Viral Marketing Best Practices Paper Blogger

B2B Marketers Hold Off on Killing Traditional Media

The Effective Marketer

OCTOBER 22, 2010

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Planning

Planning Work Management Marketing Management Marketing Budget Creation

What Makes a Great Creative Brief? « The Effective Marketer

The Effective Marketer

JANUARY 7, 2011

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Creativity

Creativity Planning Work Management Marketing Management

Video Storytelling: How to Drive Connection Through Narrative

Vidyard

OCTOBER 27, 2019

Narrated by Colin Kaepernick—the headline-making NFL player who protested police brutality by taking a knee during the national anthem the previous season—the ad became a viral sensation. One glance at the types of videos brands are releasing these days is enough to see that there’s a huge trend toward content that makes people feel.

Storytelling

Storytelling Video Marketing Top of Funnel Work Management

The Fun Theory: How to Change Behavior

The Effective Marketer

NOVEMBER 30, 2009

Volkswagen launched what became quickly a viral campaign with emails being forwarded, youtube videos with over 1 million hits and comments from all corners of the web. This entry was posted on Monday, November 30th, 2009 at 8:00 am and is filed under Communication , Marketing Strategy , Social Media. Some food for thought.

Marketing Budget Creation

Marketing Budget Creation Work Management Marketing Automation Services Marketing Budget

The Ghost Blogging Debate Done Right

The Effective Marketer

AUGUST 23, 2010

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Work Management

Work Management Marketing Automation Services Marketing Budget Creation Marketing Budget

Why Sales and Marketing Don't Get Along « The Effective Marketer

The Effective Marketer

MARCH 24, 2011

It is interesting that back in 2009, MarketingSherpa had published a chart showing the key challenges marketers faced and “generating high quality leads&# was the top one. In their “ CMO Perspectives on B2B Marketing Automation &# this challenge for high quality leads is shown as having increased from 69% in 2009 to 76% in 2010.

Planning

Planning Work Management Marketing Management Marketing Budget Creation

How to Fail at Social Media

The Effective Marketer

AUGUST 2, 2010

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Social Media

Social Media Work Management Marketing Management Marketing Automation Services

The Challenges in Adoption of Marketing Technology « The Effective.

The Effective Marketer

MAY 3, 2011

Not a new trend, but rather a need that has ben greatly amplified by the prevalence of social media channels which in turn is making companies look for technology solutions. The goal is to make use of cross channel marketing strategies to target the customer at the right moment and influence purchase decisions. United States License.

Work Management

Work Management Marketing Management Planning Marketing Automation Services

Explaining Social Media

The Effective Marketer

MAY 7, 2010

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Social Media

Social Media Media Work Management Marketing Automation Services

WordPress Plugins for Marketers

The Effective Marketer

FEBRUARY 22, 2011

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Planning

Planning Work Management Marketing Management Marketing Automation Services

The Science of Email Marketing « The Effective Marketer

The Effective Marketer

FEBRUARY 10, 2011

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Planning

Planning Email Marketing Work Management Marketing Management

Making the Most of Your Webinars

The Effective Marketer

FEBRUARY 7, 2011

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Webinar Metrics

Webinar Metrics Webcast Marketing Automation Services Sales Qualified Leads

How Success is Misunderstood

The Effective Marketer

SEPTEMBER 29, 2010

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Marketing Budget

Marketing Budget Work Management Marketing Automation Services Marketing Management

Magic Quadrant or Magic Numbers? A Judge Will Decide. « The.

The Effective Marketer

OCTOBER 21, 2009

Big companies all turn to Gartner’s reports to help them on emerging trends and technologies. This entry was posted on Wednesday, October 21st, 2009 at 12:30 pm and is filed under Marketing Planning , Marketing Strategy. From what some vendors say , depending on your space the analyst report won’t help you at all.

Work Management

Work Management Marketing Automation Services Marketing Management Gartner

B2B Marketing Summit Shows Old Problems Persist

The Effective Marketer

OCTOBER 14, 2010

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Planning

Planning Work Management B2B Marketing Marketing Management

Social Media's Next Victim?

The Effective Marketer

NOVEMBER 6, 2009

This entry was posted on Friday, November 6th, 2009 at 8:15 am and is filed under Uncategorized. While I still believe that social media is not for everyone , those who decide to go this route should at least learn from others mistakes. What stories or lessons learned do you have to share? United States License. United States License.

Social Media

Social Media Work Management Marketing Automation Services Marketing Budget Creation

Aberdeen Shows How to Do Email Marketing Right

The Effective Marketer

JANUARY 13, 2011

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Planning

Planning Email Marketing Work Management Marketing Management

What Trigonometry Has to Do With Marketing?

The Effective Marketer

JULY 23, 2010

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Planning

Planning Work Management Marketing Management Marketing Budget Creation

How Everybody Wins with HubSpot's Funding « The Effective Marketer

The Effective Marketer

MARCH 10, 2011

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Work Management

Work Management Marketing Management Marketing Automation Services Hubspot

Marketing Automation Monday is Here!

The Effective Marketer

DECEMBER 8, 2010

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Marketing Automation Services

Marketing Automation Services Marketing Automation Planning Work Management

The Opposite of Advertising « The Effective Marketer

The Effective Marketer

SEPTEMBER 20, 2010

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Work Management

Work Management Planning Marketing Management Advertisements

Big Ed’s Top 10 B2B Marketing Trends For 2010

Marketing-Gimbal

DECEMBER 29, 2009

The great global economic meltdown of 2009 has passed, and we are still here and breathing, mostly a sigh of relief. Tags: Branding Demand Generation Management Marketing Social Networking Viral Marketing Web/Tech b2b b2b marketing branding demand marketing marketing trends social media.

Trends

Trends B2B Marketing Viral Marketing B2B

Marketing By Objectives « The Effective Marketer

The Effective Marketer

NOVEMBER 29, 2010

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Planning

Planning Work Management Marketing Management Effectiveness

More Free Marketing Knowledge

The Effective Marketer

DECEMBER 8, 2009

This entry was posted on Tuesday, December 8th, 2009 at 12:05 pm and is filed under Marketing Training. Quality varies: [link] Can you recommend other resources for free marketing knowledge? You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. United States License.

Planning

Planning Work Management Marketing Management Marketing Automation Services

The Danger of Email Marketing Benchmarks « The Effective Marketer

The Effective Marketer

FEBRUARY 15, 2010

Yes, looking at different email marketing metrics is good to give you and your team an overall sense of how others are doing and also to spot trends but you should set your goals based on your overall objectives and historical performance. Instead of asking how to match the industry averages, ask instead: How can we improve deliverability?

Advertising Benchmark

Advertising Benchmark Work Management Marketing Management Planning

Best Companies Don't Need Marketing

The Effective Marketer

AUGUST 5, 2010

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Marketing Budget

Marketing Budget Paid Search Agency Planning Work Management

Making Website Reviews Easy

The Effective Marketer

OCTOBER 5, 2010

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Marketing Websites

Marketing Websites Marketing Automation Services Work Management Marketing Budget Creation

The Enemy of Productivity

The Effective Marketer

NOVEMBER 4, 2009

If you are anything like the typical worker, you can probably list a few things you’ve accomplished such as: read emails responded to emails sent emails deleted emails See a trend here? This entry was posted on Wednesday, November 4th, 2009 at 8:15 am and is filed under Communication , Marketing Management , productivity.

Product

Product Work Management Marketing Budget Creation Marketing Automation Services

The Six Minutes Challenge

The Effective Marketer

NOVEMBER 16, 2009

This entry was posted on Monday, November 16th, 2009 at 8:00 am and is filed under Communication. How can you present in a way that will engage the audience? Less is sometimes better. Are you ready to present? 3…2…1… Go! You can follow any responses to this entry through the RSS 2.0 United States License.

Work Management

Work Management Marketing Automation Services Marketing Budget Creation Marketing Management

how good a boss are you really?

The Effective Marketer

APRIL 9, 2009

This entry was posted on Thursday, April 9th, 2009 at 7:49 pm and is filed under Communication , Hiring. One of the more interesting features is the ability to search for salaries paid at a specific company. Insider information is always good when planning your next career move! You can follow any responses to this entry through the RSS 2.0

Lead Scoring

Lead Scoring Lead Ranking Work Management Marketing Budget Creation

new year's resolution: share ideas

The Effective Marketer

JANUARY 3, 2009

This entry was posted on Saturday, January 3rd, 2009 at 10:11 am and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License.

Work Management

Work Management Marketing Automation Services Marketing Management Marketing Budget Creation

What Type of Marketer Are You?

The Effective Marketer

MAY 18, 2010

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Planning

Planning Work Management Marketing Management Marketing Budget Creation

Taming Your Brand Mascot « The Effective Marketer

The Effective Marketer

MAY 10, 2010

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Planning

Planning Work Management Marketing Automation Services Marketing Management

inbound marketing training for free

The Effective Marketer

JUNE 21, 2009

Class: Viral Marketing and World Wide Raves (GF301) Professor: David Meerman Scott, author of New Rules of Marketing & PR and World Wide Rave David is a great speaker and has engaging stories, making his presentation one of the best of the series. You can follow any responses to this entry through the RSS 2.0 Thanks for doing the reviews.

Inbound Marketing

Inbound Marketing Training Planning Work Management

are you paid enough? new salary survey released

The Effective Marketer

AUGUST 14, 2009

This entry was posted on Friday, August 14th, 2009 at 10:57 am and is filed under Hiring , Marketing Planning , Marketing Strategy. This is also a good resource for ensuring your staff is being compensated according to the market and for negotiating salary with someone you are hiring. Happy salary negotiation! United States License.

Customer Surveys

Customer Surveys Work Management Marketing Budget Creation Marketing Automation Services

Web Prototyping With PowerPoint « The Effective Marketer

The Effective Marketer

SEPTEMBER 27, 2010

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Planning

Planning Work Management Effectiveness Marketing Budget Creation

User-Generated Content: How to Use It for Good and Avoid a PR Crisis

Marketing Charts and Trends « The Effective Marketer

Webinars

Trending Sources

How to take smart risks with lo-fi social content

Webinars

Tracking Video Music Trends: How to Stay Current

Gamification for B2B Marketers: Pandemic-Style

Are You Ready for Content Marketing in 2018? 60+ Predictions

Selecting the Right Email Marketing Provider « The Effective Marketer

Best of ClickDocuments "Connect the Docs" Blog in 2010

B2B Marketers Hold Off on Killing Traditional Media

What Makes a Great Creative Brief? « The Effective Marketer

Video Storytelling: How to Drive Connection Through Narrative

The Fun Theory: How to Change Behavior

The Ghost Blogging Debate Done Right

Why Sales and Marketing Don't Get Along « The Effective Marketer

How to Fail at Social Media

The Challenges in Adoption of Marketing Technology « The Effective.

Explaining Social Media

WordPress Plugins for Marketers

The Science of Email Marketing « The Effective Marketer

Making the Most of Your Webinars

How Success is Misunderstood

Magic Quadrant or Magic Numbers? A Judge Will Decide. « The.

B2B Marketing Summit Shows Old Problems Persist

Social Media's Next Victim?

Aberdeen Shows How to Do Email Marketing Right

What Trigonometry Has to Do With Marketing?

How Everybody Wins with HubSpot's Funding « The Effective Marketer

Marketing Automation Monday is Here!

The Opposite of Advertising « The Effective Marketer

Big Ed’s Top 10 B2B Marketing Trends For 2010

Marketing By Objectives « The Effective Marketer

More Free Marketing Knowledge

The Danger of Email Marketing Benchmarks « The Effective Marketer

Best Companies Don't Need Marketing

Making Website Reviews Easy

The Enemy of Productivity

The Six Minutes Challenge

how good a boss are you really?

new year's resolution: share ideas

What Type of Marketer Are You?

Taming Your Brand Mascot « The Effective Marketer

inbound marketing training for free

are you paid enough? new salary survey released

Web Prototyping With PowerPoint « The Effective Marketer

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