Biznology

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Google says no more Penguin releases–what does it mean?

Biznology

Google announced in September that their most recent Penguin release will be their last. For the uninitiated, Penguin is a four-year-old initiative that Google introduced to directly reduce spammy websites in the search results. So, does this final release mean that there is no more for Google to do to curb spamming?

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Copyright expert Nicholas Wells on the newest Google Bowling

Biznology

How can a lawyer explain Google Bowling? He has been practicing intellectual property law for eight years, founding a boutique law firm in 2009 that handles technology and intellectual property issues, with offices in New York and Salt Lake City. Now you spend about two minutes on Google submitting each set of data.

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The 5 Things You Need to Know about the New Google Search

Biznology

Some of you follow the news every day, watching Google like a hawk every time it makes a move. This post is for everyone else that has vaguely noticed that Google has made lots of changes over the last couple of years, but they aren’t sure about what all of them mean for search marketers. Will Google keep innovating?

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Why Zagat might be a smarter purchase for Google than Yelp

Biznology

By now you’ve heard the news that Google has purchased Zagat Reviews. Google famously flamed out in its bid to buy Yelp in 2009, and has finally added the restaurant reviews it has craved. Even if you print money the way Google does, having an extra $400+ million to spend on other things can’t hurt.

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A Skewed Web: Are you an outlier?

Biznology

A glance at the Twitter hot topics or Google Trends suggests that our collective Web brain is that of a tween. Google Zeitgeist (US) - 2009 News - Overview. Both Google Zeitgeist and Twitter Trending Topics show "deltas" of interest, subjects that for one reason or another are suddenly becoming popular.

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Can social media be the new white hat SEO technique?

Biznology

Besides, back in late 2006 (and as late as 2009), Search Engine Optimization was considered to be snake oil, especially since Google was obviously omnipresent and had compensated for silly things such as ALT, Description, and Meta tags, right? Don't believe me?

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Business tweeting is a life-sentence

Biznology

As of October 2009, the company had about 7,000 employees, 700 of them in Tulsa). Plus, there’s more: you can activate these people to become real friends, to participate in real tweet-ups and get-togethers. Anyway, I hope you aren’t scared away by my post.