Industrial Marketing Today

APRIL 30, 2010

She applies over 20 years of business management and marketing experience to help companies with complex sales use eMarketing strategies to generate more and better sales opportunities. Ardath is the author of eMarketing Strategies for the Complex Sale.

Planning 60

Planning B2B Marketing Emarketing B2B 60

Ambal's Amusings

FEBRUARY 18, 2010

Blog Marketing Interactions Twitter Ardath421. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Create a buyer synopsis as I outline in my book, eMarketing Strategies for the Complex Sale. For example, some companies think they have to be on Twitter. Blog The Point Twitter HJSewell.

Demand Generation Agencies 100

Demand Generation Agencies Paid Search Agency Emarketing Inbound Marketing 100

Ambal's Amusings

JANUARY 21, 2010

Blog Marketing Interactions Twitter Ardath421. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Ardath Albee's book eMarketing Strategies for the Complex Sale. Blog B2BContentMarketing Twitter SeamusWalsh. B2B Lead Generation Benchmark Study 2009. Ardath Albee. Ardath Albee's Tip.

Sales Qualified Leads 100

Sales Qualified Leads Lead Scoring Lead Ranking Marketing Leads 100

Ambal's Amusings

NOVEMBER 12, 2010

Blog Marketing Interactions Twitter Ardath421. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Blog Modern B2B Marketing Twitter Marketo InboundMarketer. B2B Lead Generation Benchmark Study 2009. Share one example of ROI tool/strategy that has worked either for you or your client."

ROI 100

ROI Top of Funnel Work Management Marketing Management 100

Ambal's Amusings

MARCH 18, 2010

Blog Marketing Interactions Twitter Ardath421. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Ardath Albee's book eMarketing Strategies for the Complex Sale. Blog Demand Generation Twitter abneedles. Blog Funnelholic Twitter funnelholic. Read on to get their insights. Ardath Albee.

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Ambal's Amusings

JULY 22, 2010

Blog Marketing Interactions Twitter Ardath421. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! An example of a tactical objective: Post to Twitter, a minimum of two tweets, three times per day with a collaboration focus. Blog Modern B2B Marketing Twitter Marketo InboundMarketer.

B2B Marketing 100

B2B Marketing Planning B2B Trade Show 100

Industrial Marketing Today

SEPTEMBER 3, 2010

and the author of eMarketing Strategies for the Complex Sale , calls this Contagious Content. While conversion may be the ultimate goal, building trust, increasing awareness, improving the company’s reputation, expertise and credibility and encouraging social sharing are all worthy content marketing goals too.

Buying Cycle 60

Buying Cycle Buy Marketing Budget Web 2.0 60

Ambal's Amusings

APRIL 29, 2010

Blog Marketing Interactions Twitter Ardath421. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Blog Writing on the Web Twitter patsiblogsquad. Talk about it on Twitter, FB or LinkedIn. Blog Funnelholic Twitter funnelholic. They can be on blogs, twitter, or research sites.

Top of Funnel 100

Top of Funnel Marketing Automation Services Webinar Metrics Content Marketing 100

Ambal's Amusings

AUGUST 27, 2010

Blog Marketing Interactions Twitter Ardath421. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Blog Webbiquity Twitter TomPick. B2B Lead Generation Benchmark Study 2009. Ardath Albee. "Write Content to Address the Problem and the Perspective" Ardath Albee's Bio. MarketingSherpa.

Work Management 100

Work Management Marketing Management B2B Business 100

Ambal's Amusings

MAY 27, 2010

Blog Marketing Interactions Twitter Ardath421. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Blog Modern B2B Marketing Twitter Marketo InboundMarketer. B2B Lead Generation Benchmark Study 2009. What kind of content is most useful in each phase of the B2B marketing cycle? Ardath Albee.

B2B Marketing 100

B2B Marketing Content Marketing B2B Planning 100

Ambal's Amusings

OCTOBER 15, 2009

B2B Lead Generation Benchmark Study 2009. Blog Marketing Interactions Twitter Ardath421. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Blog Start with a Lead Twitter BrianJCarroll. Blog WritingontheWeb Twitter PatsiBlogSquad. Blog Direct Connections Twitter HJSewell.

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

The Effective Marketer

FEBRUARY 3, 2011

P.S.: I’ll be presenting at the upcoming The Power of eMarketing Conference, so if you plan on going to that one let me know so we can meetup. Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Did I forget a conference?

Conference 100

Conference Planning Work Management Marketing Management 100

Webbiquity

JULY 26, 2010

Why Use Twitter, Facebook & LinkedIn for Content Marketing? B2B Voices ( Trade Youtube Twitter Leads Sales ). Mi6Agency Marketing ( Emarketing CMO Demographics Case Study Audience Twitter Aging ). The hard questions about social media for B2B solutions providers , June 11, 2009. June 8, 2010. Who Needs Editors?

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Ambal's Amusings

NOVEMBER 19, 2009

Ardath Albee's book eMarketing Strategies for the Complex Sale. B2B Lead Generation Benchmark Study 2009. Blog Marketing Interactions Twitter Ardath421. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Ardath Albee's book eMarketing Strategies for the Complex Sale. via Beth Harte).

Work Management 100

Work Management Marketing Management Demand Generation Agencies Paid Search Agency 100

Webbiquity

FEBRUARY 21, 2011

2009 Email Marketing Metrics Benchmark Study by XDXY eMarketing Tips. by eMarketer. Facebook and Twitter are the social tools most commonly integrated with email campaigns. A Twitter button is the single most effective sharing option, but including multiple buttons generates the highest sharing rates.

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Webbiquity

JANUARY 17, 2011

At its current rate, Twitter will process almost 10 billion tweets in 2010. Facebook, Twitter Growing As Video Referral Sources by MediaPost Online Media Daily. However, Facebook and Twitter send the most-engaged traffic as measured by average viewing spent time per visitor. Are Twitter Followers Better Than Facebook Fans?

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

B2B Marketing Zone Posts

APRIL 5, 2010

B2B Online Marketers Focus on Lead Gen - eMarketer , March 4, 2010 Lead generation for B2B Marketing. How to use Twitter to crowd-source creativity - grow - Practical Marketing Solutions , March 2, 2010 How to use twitter in a virtual company. Best Social Media Stats and Market Research of 2009 , March 31, 2010.

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40

Convince & Convert

SEPTEMBER 21, 2010

Twitter Tweetdeck I use Tweetdeck for serious twitter sessions. I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Tweetie This extremely intuitive Mac-only app is my hour-to-hour choice for Twitter. If you’re serious about Twitter, this is a great app.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Webbiquity

SEPTEMBER 12, 2011

Expand Your Social Media Mix: Twitter Alone is Not Enough by Web Strategy by Jeremiah Owyang. ** 5 STARS. Beyond the obvious (Twitter, Facebook, LinkedIn and YouTube), Cara Friedman makes the case for adding social networks like Flickr , Tumblr and Meetup to your social media marketing mix. Social Media Metrics and ROI.

Social Media 100

Social Media Enterprise Management Media Case Studies 100

Online Marketing Institute

NOVEMBER 1, 2010

billion this year Source : eMarketer B2B interactive marketing spending will climb to nearly $4.8 billion this year Source : eMarketer B2B interactive marketing spending will climb to nearly $4.8 this year, to $129 billion Interactive spending will climb 9.2%, to $51.5

Statistics 40

Statistics B2B Marketing Top of Funnel B2B 40

Webbiquity

FEBRUARY 7, 2012

59% are on Twitter, and 43% use a company blog for marketing. Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter. women make up 64% of Twitter’s following), men (63% to 37%) are the larger share on LinkedIn. The mean half life of a link on twitter is 2.8

Paid Content 100

Paid Content Social Media Statistics Research 100

Convince & Convert

SEPTEMBER 23, 2010

Kurrently is a new, free real-time search engine that combines results from Twitter and Facebook in a simple, blazing fast format. I’ve been wondering whether the Open Graph API will yield an explosion in Facebook-powered satellite applications (like the 2,000+ Twitter add-ons that all seems to start with “tw…&# ). .

Social Media 165

Social Media Media Webinar Metrics Marketing & Strategy 165

Online Marketing Institute

JULY 31, 2009

a system that nurturing inquiries (emarketing and telemarketing), distributes the “leads” to various complicated sales distribution systems (outside direct, inside direct, dealers and distributions, etc.) Unfortunately, it is still most often a combination of these providers that offers the best solution for inquiry management, ie.,

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

B2B Marketing Zone Posts

DECEMBER 1, 2010

Buyers Set the Pace for B2B eMarketing - Marketing Interactions , November 16, 2010 The ability to instantly publish content, send email, and Tweet give the impression that speed is a marketer’s friend. Twitter for B2B Marketing - MI6 Marketing Agency , November 18, 2010 Author: Chris Herbert. Facebook Insights. Google Analytics.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Online Marketing Institute

NOVEMBER 2, 2010

From Starbucks to taco trucks , the use of social tools like Facebook Facebook and Twitter Twitter to spread awareness about a business to customers is widespread because that’s where brands find prospective customers and engage with existing patrons. But what about the use of social media between businesses?

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

OCTOBER 31, 2010

Twitter Tweetdeck I use Tweetdeck for serious twitter sessions. I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Tweetie This extremely intuitive Mac-only app is my hour-to-hour choice for Twitter. If you’re serious about Twitter, this is a great app.

Social Media 40

Social Media Paid Content Tools Media 40

Webbiquity

SEPTEMBER 8, 2010

What percentage of Fortune 100 companies are on Twitter? What social media tool helps small business double their reach on Twitter? “70% of social media users between the ages of 18-34 regularly use Facebook more than other sites such as MySpace, Twitter, and Classmates.com,&# and women use Facebook more than men.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Webbiquity

AUGUST 18, 2012

The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs. eMarketer ). Twitter is second at 3.6%. Social Media / Social Networking. Mindjumpers ).

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100

Webbiquity

NOVEMBER 28, 2011

” Executives & Online Video [CHARTS] by eStrategy After Hours David Erickson shares eMarketer findings about the popularity of online video among business executives. Not too surprisingly, Facebook is the #1 method for passing along content, followed by email and then Twitter. ” At least something is bipartisan. .”

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100