Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Podcasts vs. YouTube.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

MAY 12, 2010

Definitely a classic. Sam is the one who is trying to push the eggs and ham onto the unnamed character. Think, “That Sam I Am, that Sam I Am, I do not like green eggs and ham.&# I can recite that book by heart. link] sadie harris Would You Try It With a Fox? link] [link] sadie harris Would You Try It With a Fox? All rights reserved.

Paid Search Agency 122

Paid Search Agency Advertising Agencies CAN-SPAM PR 122

Convince & Convert

JUNE 17, 2010

My best to you, EJ [link] Jackie Adkins FPT is definitely an interesting metric, one I'd never really considered yet, but I'm still not sold on it, to be honest. Convince & Convert [link] #marketing #b2b [link] Assurance RT @ldiomede RT @jaybaer: Is Your Twitter Addiction Paying Off? Love the FPT metric too.

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Convince & Convert

FEBRUARY 11, 2010

link] A major setback would definitely be losing the centralization of the app store, but developers are pro at monetizing. [link to post] – Posted using Chat Catcher [link] Bob Dennis Great summary of the numbers Thanks for that link! Everything. link] blur Marketing [link] Is It Curtains for the App Store? All rights reserved.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

MARCH 25, 2010

But this looks very cool and if they're able to resolve the Facebook page thing it would be awesome and something I'd definitely use. thx, Jay RT @jaybaer: A Social Media Scoreboard That Works [link] (check it out) [link] Laurie Foley fan-twittter-tastic! link] jaybaer Yes indeed. All rights reserved.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

SEPTEMBER 14, 2010

The B2B prospect hanging out on Facebook Sunday night behaves differently and has different information needs than the same person reading e-mail on Monday morning. Companies definitely need to start realizing that social media should be used to attract good leads, not just unrelated followers or fans. link] Henry Great post.

Social Media 124

Social Media Work Management Marketing Management Media 124

Convince & Convert

JUNE 22, 2010

Never Heard Of It This is of course a situation that is most acute in B2B, where White Horse found that 60% of companies either have low executive interest in social media, or have modest interest but a lack of education. If anything, social media is MORE important for B2B companies than it is for B2C companies.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Convince & Convert

MAY 13, 2010

While my social media speaking engagements vary enough that I alter my material quite a bit from event to event, there is definitely a batch of one liners that I tend to incorporate. They are either memorable, instructive, or both (hopefully). Event attendees often ask me if I have them written down, and I never have, until now.

Social Media 154

Social Media Media Webinar Metrics Marketing & Strategy 154

Convince & Convert

MAY 5, 2010

Thank you for all of your excellent blog posts about social media Jay. And yes, I think OPI nail polish is definitely worth the price. Thank you for all of your excellent blog posts about social media Jay. And yes, I think OPI nail polish is definitely worth the price. I wish politicians were like SJP.

Social Media 127

Social Media Advertising Agencies Paid Search Agency Media 127

Convince & Convert

MARCH 4, 2010

According to your definitions, I am “blogging for community&# and very interested in increasing my traffic. My blog just had its one year anniversary. Thanks for your help and your guidance. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Convince & Convert

AUGUST 11, 2010

.&# But, I’m excited by the possibilities, eager to get our kids set up in what I think will be a terrific situation, fired up about our new home, and eager to get integrated into the Indiana social media community. Definitely. In social media, and in life you have to embrace a simple concept: Nothing Ventured, Nothing Gained.

Social Media 116

Social Media Media Webinar Metrics Marketing & Strategy 116

Convince & Convert

JULY 14, 2010

[link] #sm [link] Richard Becker Best Fresh Content Pick: Social Media is the Servant of Strategy, Not the Master [link] by @membershipjedi [link] Martin Seibert I definitely like your approach and I fully agree, that strategy comes first and social media and tracking follow. al definitely should influence strategy though.

Social Media 137

Social Media Webinar Metrics Media Marketing & Strategy 137

Convince & Convert

AUGUST 19, 2010

It punches a hole in the theory that social media and content creation success has to be a huge time commitment. This program definitely required some set up and integration work that goes well beyond the norm. With the second “your story is live, now share it&# email and links, Western River is doing this perfectly.

Social Media 143

Social Media Media Webinar Metrics Marketing & Strategy 143

Convince & Convert

SEPTEMBER 21, 2010

You’re a non-profit hoping to take your social media engagement to the next level? link] Weekly Links: August 23, 2009 | UpYourSocial [.] Develop a Social Media Strategy in 7 Steps [.] Explains why so many people wonder what they may be getting from social media efforts (or any mktg efforts, for that matter).

Social Media 168

Social Media Media Webinar Metrics Marketing & Strategy 168

Convince & Convert

JULY 21, 2010

Anyhow, it definitely poses some interesting legal challenges when content spreads like wildfire. Do you know of any examples where an IP holder had successfully removed infringing content posted by another user? I had experience in defending our company's trademark when someone used it for a vanity URL and it was pretty effortless.

Social Media 156

Social Media Paid Content Media Advertising Agencies 156

Convince & Convert

SEPTEMBER 21, 2010

Done correctly, social media – even a simple reputation monitoring program – is a time intensive proposition that requires daily vigilance. Social Media is Fast False. Social media is by definition slow. This blog is great as encouragement and validation for my own endeavors in social media marketing.

Social Media 152

Social Media Media Webinar Metrics Paid Search Agency 152

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. link] #socialmedia #socialresponsibility Brian611 great post Anne! August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 139

Social Media Media Webinar Metrics Paid Search Agency 139

Convince & Convert

APRIL 20, 2010

This will definitely help me focus more my efforts. You are not alone…keyword research pays off in the #longtail [link] [link] Jamie’s Shared Items Does Your Blog Have a Long Tail: [link] [link] SEOP Great article. Thanks for the share. I myself is a blogger and have been targetting long tail key phrases sometimes.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Convince & Convert

JUNE 11, 2010

Holden-Bache I don't usually get too excited for books, but this will definitely be an exception. Holden-Bache I don't usually get too excited for books, but this will definitely be an exception. Holden-Bache I don't usually get too excited for books, but this will definitely be an exception. link] Adam Q.

Webinar Metrics 126

Webinar Metrics Paid Search Agency Social Media PR 126

Convince & Convert

APRIL 6, 2010

I'll definitely give this a try! Because your sequence allows you to test, track and tweak earlier in the process, I'm guessing you increase your chances of developing valuable content without wasting too much time creating birdcage liners. link] Wendy A. All rights reserved.

Paid Content 146

Paid Content Ad Building Brand Identity Branding 146

Convince & Convert

JULY 15, 2010

link] [link] Paul L’Acosta Definitely worth 2 minutes of your time. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Social Media 142

Social Media Paid Content Media Act-On 142

Convince & Convert

MARCH 3, 2010

An Enormous Opportunity The huge (and expanding) reach of social media, and its relatively low cost (at least from a production fees perspective) makes it an incredibly attractive proposition for marketers. Forrester Research shows that from 2009-2014, U.S. You are definitely a mentor and I am looking for more!

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

JUNE 3, 2010

link] jaybaer Definitely. [link] jaybaer Indeed, we've largely lost the human touch. Ford does it well. Other automakers, not so much. None of the financial guys (that I can think of). I'm not suggesting a sincere apology would put the genie back in the bottle, I'm just shocked they haven't really tried it at all.

Social Media 158

Social Media Media PR Webinar Metrics 158

Convince & Convert

MARCH 23, 2010

Definitely NOT in high school. It is definitely nice to meet new friends on a blog site. But then, it all changed. The party got bigger. First, people from your school that you didn’t really know showed up. And ultimately, those guys arrived. You know them. Mustaches (for real, not a few hairs being passed off as a mustache).

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. population. Twenty five percent of the U.S. Among influentials? Fifty percent! All rights reserved.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

AUGUST 18, 2010

I especially like your last point — if social media has changed anything, it's changed the definition of influence. The contrast in social media is stark: to build a community, we shouldn't ask who we can reach with what message, but rather, who are our fans right now and how do they talk about us.

PR 162

PR Social Media Paid Content Media 162

Convince & Convert

MAY 26, 2010

You are definitely an old fogie – educate yourself [link] [link] Kate Brodock 14 Things I Think I Think About Social Media (convince and convert) [link] [link] BTCustomerstreet #my Awesome 14 Things I Think I Think About Social Media – [link] #BTCustomerstreet [link] jaybaer It will. Now for more coffee.

Social Media 136

Social Media Media Paid Search Agency Video Marketing 136

Convince & Convert

AUGUST 10, 2010

j [link] Riaz Kanani Why Influence Mining is the Next Gold Rush [link] [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so. Cheers, Sheldon, community manager for Sysomos [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so.

Paid Content 135

Paid Content CRM Paid Search Agency Social Media 135

Convince & Convert

APRIL 14, 2010

link] jaybaer I will definitely check it out. link] jaybaer I will definitely check it out. Comcast is definitely on the ball in terms of social listening and response. I may have to use that one. Sounds like a great case study. Thanks for the comment. Sounds like a great case study. Thanks for the comment. All rights reserved.

Social Media 130

Social Media Media Paid Search Agency CAN-SPAM 130

Convince & Convert

SEPTEMBER 21, 2010

I don’t think I’ve seen that happen in any of my accounts but I’ll definitely be double checking and looking out for it now. Management is definitely a component to a listening program though I decided to be very narrow in my focus for this post. I've definitely had some good experiences with your product.

Social Media 158

Social Media Media Paid Content Work Management 158

Industrial Marketing Today

OCTOBER 26, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Driving Traffic to Your Homepage All the Time May Be a Big Mistake by Achinta Mitra on October 26, 2009 in Industrial Websites , Website Design & Development You’ve read up on all the traffic generation tactics and optimized your site to rank high on major search engines.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

Convince & Convert

SEPTEMBER 21, 2010

Great findings especially about the longer headlines as I tend to be a bit long winded so that definitely is one to jot down. Great findings especially about the longer headlines as I tend to be a bit long winded so that definitely is one to jot down. SuzanneVara [link] Worob Thanks for sharing, Jay! All rights reserved.

Social Media 143

Social Media Media Webinar Metrics Marketing & Strategy 143

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Great content this month via the B2B Marketing Zone. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Is social media creating a generation of cowards? Have I gone MAD?? encourage you to restrain your enthusiasm.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

B2B Marketing Zone Posts

DECEMBER 1, 2010

Really great content around B2B Marketing again this month. Social Media in B2B Marketing - Survey Results - Everything Technology Marketing , November 16, 2010 The B2B Technology Marketing Community on LinkedIn conducted a survey earlier this year to explore the rapidly changing landscape of social media in the context of B2B marketing.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Convince & Convert

SEPTEMBER 8, 2010

The simplicity is definitely a key differentiator. link] Joe Kovacs I don’t know that I’ve ever read a history of social media networks quite as succinctly as yours. link] The Four Semi-Truths of Social Media « Direct Marketing Observations [.] The UI is easy to understand right away in both places.

Paid Content 138

Paid Content Facebook Paid Search Agency Advertising Agencies 138

Convince & Convert

SEPTEMBER 1, 2010

And anyone who tells you they absolutely know what will work for your company definitely does not understand this business. That’s what’s so admirable about companies that have clearly screwed up in social media, yet continue to change their approach until they find the right formula. You don’t have all the answers.

Social Media 121

Social Media Media Paid Search Agency Advertising Agencies 121

Convince & Convert

JULY 8, 2010

March 2009. October 2009. RT @jaybaer: 3 Reasons Email is the Coolest Vampire Today [link] [link] Joey Strawn Three great reasons email sucks (in a good way)RT @jaybaer: 3 Reasons Email is the Coolest Vampire Today [link] [link] Joseph Manna Email is definitely not dead. services like Twitter, Pownce & Jaiku.

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RSS Paid Search Agency Social Media Email Marketing 129