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10 YouTube Pre-Roll Ads You'll Actually Enjoy

Hubspot

Last year at Sundance, YouTube unveiled a new ad format to brands : the unskippable, six second "bumper" ad. Suffering through 15, 30, or even 60 second pre-roll ads prompted so many head shakes and back button clicks that eventually YouTube added a skip button to their ads in 2009. 1) YouTube. 4) Road Lodge.

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Is Your Social Media Consultant an Expert or a Wannabe?

B2B Marketing Traction

According to the 2013 Social Media Marketing Industry Report , 75% of marketers have less than three years experience in social media. Your consultant should blog, tweet, and participate on Facebook, LinkedIn, Google+, YouTube, maybe even Instagram and Pinterest as well. Marketing Miscellany Marketing Soapbox'

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

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10 Books to Make You a Better Marketer

Engagio

I’ve put together a list of my top books to help you become a better marketer. You’ll notice only a few books are “marketing” books, while many are about applied behavioral psychology. After all, I believe that’s what sales and marketing boils down to: understanding and influencing the way people act the way they do. Rating : 4.5

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3 Life and Marketing Success Resolutions for 2019

Content Marketing Institute

? ?. This text and the accompanying 30-minute video comes from my Content Marketing World 2018 keynote presentation. 31, 2017, I “retired” from marketing and took a sabbatical for 2018 (which, as of this publishing, I’m still happily on). I hope there is something here that will help you in your life or your marketing (hopefully both).

Planning 101
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What Pisses off the Man Who is the Face of 3D Printing

Chris Koch

Indeed, when he began uploading the videos to the internet (this was pre-YouTube days), they got tens of thousands of views. From that base emerged MakerBot in 2009, which was co-founded by Pettis and two others. Latest Post Marketing Strategy 3D printing Apple Bre Pettis Brooklyn MakerBot MakerBot Industries NYC Resistor Pettis'

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5 Steps Required to Building a Best Practice Digital Analytics Function

Convince & Convert

People upload approximately 72 hours of video to YouTube every minute, and Google receives over two million search queries every minute. The changing communications landscape has also led to revolutionary changes in the world of market research. You get the idea, right? That digital analytics function does not just happen.

Analytics 139