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How to Create a Social Media Business Continuity Plan

Oktopost

The COVID-19 outbreak has devastated the global economy in ways not seen since the recession of 2008. Every process and the people involved should be well documented and organized, so it can be shared easily, with each section clearly marked. Lead generation and ongoing activities. Customer service.

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Virtual Event Platform Comparison: 2022 Virtual Event Tech Guide

SpotMe Blog

Founded in 2008, vFairs is a virtual career fairs and virtual trade shows pioneer. They are known for robust webinars and on-demand lead-generating content. Best for: Lead generation and user conferences. Teams users find it easy to share and work together on Microsoft documents. Image by ON24.

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Industrial and B2B Customer Engagement Simplified

Industrial Marketing Today

You could do the same thing with the number of downloads of a PDF document from your site. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0 All Rights Reserved.

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Best of 2008 (So Far) - Search Engine Marketing, Part 1

WebMarketCentral

In my continuing effort to clean out my bookmarks and stay ahead of the game for the Best of 2008 series in January, here are a dozen of the most linkworthy articles and posts on search engine marketing so far this year. Whats the best keyword match type?

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ClickInsights: What ROI metric should B2B marketers use in this digital marketing era?

Ambal's Amusings

Brian Carroll's blog B2B Lead Generation Blog. Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. Brian Carroll's book Lead Generation for the Complex Sale. B2B Lead Generation Benchmark Study 2009. Sales Lead Expert’s Learning Center. Ardath Albee's blog Marketing Interactions.

ROI 100
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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.)

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12 Email Marketing Mistakes To Avoid [New Report]

Hubspot

While I was working at MarketingSherpa, we published MarketingSherpa’s Dirty Dozen: Email Newsletter Mistakes Nearly Everyone Makes as a lead generation offer for the 2008 Email Marketing Summit. Mistake #9: Disregarding Your BlackBerry and Mobile Readers - The number of mobile readers has exploded since 2008.