Buzz Marketing for Technology

SEPTEMBER 22, 2008

We support embeds from Youtube, Google Videos, BlipTV, Metacafe, DailyMotion, Viddler, Yahoo Videos and several other approved sites only. © 2008 SlideShare Inc. If you have a SlideShare account, login to comment; else you can comment as a guest. Embed Video? Just include the embed code in the comment! Enter the text in the image.

Work Management 100

Work Management DMCA Ning Privacy Policies 100

Buzz Marketing for Technology

JULY 24, 2008

My Yahoo Google Stumble Upon. March 9-12, 2008, Orlando, FL. Copyright © 2008 Mansueto Ventures LLC. ); document.write( ); FastCompany.com | Where ideas and people meet. Find People. Find Groups. Find Blogs. Fast Company. CURRENT ISSUE. ISSUE ARCHIVES. Innovation. Technology. Leadership. Management. Social Responsibility.

Companies 100

Companies Work Management Advertorials RSS 100

Convince & Convert

FEBRUARY 15, 2010

Google’s new Buzz technology recognizes this convergence, by treating email connections between us as the core atomic unit of the social Web, rather than newer, more ephemeral connections made on Twitter, Facebook or elsewhere. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

JULY 26, 2010

Aside from optimizing the structure of the site and the pitches themselves, sheer volume and traffic drove our authority with Google and other search engines. Let’s say you’re a small business owner who wants your brand to appear in Google when someone searches for your product or service in your area. Spread the net.

Social Media 115

Social Media SEO Marketing Websites PR 115

Convince & Convert

FEBRUARY 5, 2010

Regarding comments about the search box location, I'm used to a left or central location on search engines (Google, Yahoo, etc.), August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Thanks for your help! but a right-hand location on content sites. All rights reserved.

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

MARCH 4, 2010

I'm not sure you can separate content from community anymore, as Google seems to be looking more and more at engagement (comments, linkbacks, time on site) to determine the value of content. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Buzz Marketing for Technology

JUNE 27, 2008

We support embeds from Youtube, Google Videos, BlipTV, Metacafe, DailyMotion, Viddler, Yahoo Videos and several other approved sites only. © 2008 SlideShare Inc. If you have a SlideShare account, login to comment; else you can comment as a guest. Embed Video? Just include the embed code in the comment! Are you human? Terms of Use.

Enterprise Management 100

Enterprise Management Long Tail Marketing Web 2.0 Work Management 100

Convince & Convert

AUGUST 19, 2010

Consequently, if someone searches for “Colorado River Whitewater Rafting&# on Google, they’ll likely find that version of the Western River blog, which contains only posts about “ Colorado River Whitewater Rafting “ The software automatically harvests and organizes topically similar posts for maximum search effectiveness.

Social Media 140

Social Media Media Webinar Metrics Marketing & Strategy 140

Convince & Convert

JULY 28, 2010

This is the strategy of creating a Social FAQ. Make sure you’re not just shopping who you think your competitors are, but also who Google says your competitors are, based on search engine results. Thanks for the link back to the social FAQ – I'd lost the link during my busy summer. Ask your customers directly.

Social Media 148

Social Media Media Webinar Metrics Marketing & Strategy 148

Convince & Convert

APRIL 6, 2010

Remember, your most important customer is Google, and your content ladder needs to maximize your chances for search success. This is especially important now that Google and Bing are incorporating social content into real-time search results). and search for them on Google, Bing, YouTube, Twitter, Facebook, and SocialMention.

Paid Content 143

Paid Content Ad Building Branding Brand Identity 143

Convince & Convert

APRIL 20, 2010

I am showing as 2291 keywords where my site appears in Google's index, but only 170 words where they have actually clicked through to the site itself. link] email writing My readers used 411 different search terms to generate over 510 visits (i'm rather small)… [link] jakejordan Do you search with 3+ words in Google?

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Convince & Convert

FEBRUARY 23, 2010

People coming from Google don’t know who you are yet, so you can’t treat them like a Facebook audience that’s already drinking your Kool-aid. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Of course, this isn’t entirely an either/or scenario. All rights reserved.

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Convince & Convert

AUGUST 10, 2010

[link] Ariel Roberge RT @Tinkweb: Why Influence Mining is the Next Gold Rush [link] [link] Steve Woodruff Why Influence Mining is the Next Gold Rush | (@jaybaer) [link] [link] Montreal Design Buzz TR @tinkweb: Why Influence Mining is the Next Gold Rush [link] [link] [link] Terametric RT @jaybaer: What exactly is Influence Mining?

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Convince & Convert

APRIL 15, 2010

Content marketing is perhaps alone in its ability to be a successful endeavor at every phase of the customer lifecycle: When a potential customer is using Google to research new digital cameras, what is going to get them to a Kodak site? August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Paid Content 124

Paid Content Content Marketing Paid Search Agency Planning 124

Convince & Convert

MARCH 23, 2010

I'll have to check my Google numbers, all that good stuff. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. I follow many of these other tips in my own ways, and it all centers around one idea: write for the readers. All rights reserved.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

SEPTEMBER 20, 2010

so if last decade consumers trusted google organic results and arguably ppc positions, then this decade they will place greater value on their increasing reliance of social recommendation via their social circles. Google, Lijit, and other’s profiting from publishers plan on there being no power among independent, freethinking writers. 'They

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

SEPTEMBER 21, 2010

How to be Human – Develop a Social Media Strategy in 7 Steps | [link to post] – Posted using Chat Catcher [link] The Real-Time Google Search Twitter Social Media Strategy | NYC Social Media and Whitehat Organic SEO | The Blog of Dustin Schmidt [.] Develop a Social Media Strategy in 7 Steps [.]

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

JULY 14, 2010

A Google search of the phrase “social media ROI” provides 694,000 results (at least at this writing). I recently heard a poignant expression, “you are your Google results”. Now, Google creates perceptions and it is our job to engage the communities and instill what perceptions we want seen.

Social Media 134

Social Media Webinar Metrics Media Marketing & Strategy 134

Convince & Convert

MARCH 3, 2010

In fact, a search for “social media agencies&# on Google yields more than 41 MILLION matching Web pages. Remember, the most important customer of EVERY company is Google. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Convince & Convert

AUGUST 18, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 4 Steps to Drive Sales with a Social FAQ 18 Social Media Quotes My Wife Is Sick of Hearing Me Say The 3 Amigos: Email, Blogging, Social Sharing Jonny Stark Wow, quite a few comments on here already!

PR 160

PR Social Media Paid Content Media 160

Convince & Convert

MAY 26, 2010

The metrics available on Facebook are in many ways better than you can get from Google Analytics. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. YouTube is the second largest search engine in the world, and yet video content continues to be under-leveraged. Facebook fan pages are email newsletters 2.0

Social Media 134

Social Media Media Paid Search Agency Video Marketing 134

Buzz Marketing for Technology

JULY 15, 2008

An unofficial blog that watches Googles latest attempts to move your operating system online. Google Operating System. Unofficial news and tips about Google. Sunday, July 13, 2008. The superstars will rotate when you press the s keyboard shortcut or when you click successively," explains Google. Gmail Superstars.

Privacy Policies 100

Privacy Policies Work Management Google Youtube 100

Convince & Convert

SEPTEMBER 21, 2010

You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing. link] [link] Meltwater Buzz Check out @ktvan's thoughts on picking a #socialmedia monitoring service. Hope that helps!

Social Media 155

Social Media Media Paid Content Work Management 155

Online Marketing Institute

MARCH 30, 2011

Curation brings brands and customers together : elevating brand visibility/buzz (76 percent) and lead generation (48 percent) were also top objectives. When it comes to online marketing Google is now cracking down on bad content, so it’s important to be original. The key is that it needs to be relevant and engaging.

Curation 40

Curation B2B Thought Leadership Content Privacy Policies 40

Convince & Convert

SEPTEMBER 8, 2010

MySpace answered in July, 2008 – almost a full year later. Meanwhile, Facebook comes along and sees a revenue model that’s not based on the banner ad, but rather on Google’s pay-per-click model (which businesses prefer because it mitigates financial risk). Facebook rolled out their iPhone app in August, 2007.

Paid Content 136

Paid Content Facebook Paid Search Agency Advertising Agencies 136

Convince & Convert

SEPTEMBER 21, 2010

I mined my Google Analytics and put together a list of the 25 most popular posts that have ever appeared on this blog , ranked by total number of page views. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Buzz Marketing for Technology

JUNE 27, 2008

Login | Register | FAQ |. Mon, Jun 16, 2008 13:22 EDT. Tue, Jun 17, 2008 6:04 EDT. Run Desktop and CRM Applications Side by Side with Salesforce & Google. The Combined Power of Salesforce and Google Apps. © 1994 - 2008 CXO Media Inc. Apply today for a FREE subscription to CIO Magazine! » Reprints.

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Convince & Convert

AUGUST 31, 2010

Google Wave was the closest we’ve come, and that got killed off faster than the new Knight Rider TV show. link] Dont be a social media buzz-kill « Marketing Alive Blog [.] August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Absolutely not. The thought instigator. All rights reserved.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Convince & Convert

JUNE 15, 2010

4=wicked smart!

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Convince & Convert

FEBRUARY 9, 2010

world-wide shows that just 25% of respondents said their friends and peers are credible sources of information about companies – a decline of 20% since a similar analysis in 2008. When comparing the group of 25-35 year olds in 2008 to 2010 – the % change is only 16% – not 25%. A survey of 4,875 adults (500 U.S.)

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Convince & Convert

AUGUST 26, 2010

RowFeeder is the first business to be spawned from the buzzed about new tech incubator Untitled Startup – a “transparent startup&# in Seattle that even publishes their website traffic live on their home page. link] Komputery Sometimes I think, that people doesn`t work, but still analysing statistic, google analytics etc.

Social Media 119

Social Media Media Webinar Metrics Work Management 119

Convince & Convert

JULY 22, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. She is deeply curious, loves all things marketing and blogs less frequently than she would like at Stickystimuli.com. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Social Media 128

Social Media Media Paid Search Agency Webinar Metrics 128

Convince & Convert

MAY 20, 2010

They are tracking all of that, and by Christmas, Facebook will be a formidable competitor to Google Analytics. link] [link] Joby Semmler Love the Google “7 people who came to your Web site” line – RT @jaybaer: Are You Suffering From Premature Calculation? You know all that stuff that we “like&# now? well played Jay.

Social Media 116

Social Media Webinar Metrics Media Paid Search Agency 116

Convince & Convert

AUGUST 3, 2010

Incidentally, this is why Google is so afraid of Facebook. Google has made a couple of dollars by reading and ranking Web pages. Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Incidentally, this is why Google is so afraid of Facebook. Google has made a couple of dollars by reading and ranking Web pages. Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

MAY 19, 2010

Whether it be discovered as a blog post via Google search, a video via YouTube or through an archive of indexed Tweets — we want the content we are looking for, when we are looking for it. This means the best kinds of marketing content need to be findable by Google (and the others), properly tagged, and optimized for search engines.

Social Media 137

Social Media Media Webinar Metrics Marketing & Strategy 137

Buzz Marketing for Technology

OCTOBER 3, 2008

Try adding your name in the URL to improve the Google rankings of your profile when people search for your name. The Unnecessary Complex Design of Google Blogs Search. Google Blogs Search Gets Charts and News Clustering. Google SMS Channels: Send SMS Text Messages to your Group for Free. Bought a New Computer?

Linkedin 100

Linkedin RSS Tips SMS 100