Convince & Convert

JUNE 11, 2010

Sometime around next February (in time for SXSW), you’ll be able to hold in your hands, ponder on your Kindle, show off on your iPad, and maybe even listen on your headphones to a new book from me and my pal Amber Naslund. Scott’s book “ UnMarketing &# is out this Fall. It will be a must-read) We Want You! I know it.

Webinar Metrics 125

Webinar Metrics Paid Search Agency Social Media PR 125

Convince & Convert

APRIL 13, 2010

People who have educated, inspired, engaged, supported us. Tell me in the comments who influenced you and why, and you could win a copy of the uber-classic book “ How to Win Friends and Influence People. 10 books are up for grabs. All of us have influences. Or maybe just kicked us in the ass when we needed it.

Social Media 113

Social Media Media Webinar Metrics Paid Search Agency 113

Convince & Convert

MARCH 4, 2010

In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. markwilliamschaefer I would add that for commerce-oriented blogs, it would also be possible to track clicks back to a commerce-related part of a website for product information, registration, etc. Very helpful post, Jay.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Online Marketing Institute

JUNE 15, 2009

Missed Opportunity Online Public Relations and Blogs Comments: Jason Falls says: August 29, 2007 at 7:54 am Great list. It seems to me the PR industry has a huge opportunity for education on this front. Ruby Web says: September 9, 2008 at 2:53 am Great article. out of 5) Loading. It has enlightened me a lot.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

seo.co

NOVEMBER 8, 2021

For busy Internet marketers, blogs long ago replaced any static news or information sources such as newsletters or books. He’s a New York Times bestselling author with nine books to his name. He’s also written multiple books and founded some other successful companies, like SparkToro. Chris Brogan. TopRank Marketing Blog.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

seo.co

MARCH 8, 2020

For busy Internet marketers, blogs long ago replaced any static news or information sources such as newsletters or books. He’s a New York Times bestselling author with nine books to his name. He’s also written multiple books and founded some other successful companies, like SparkToro. Chris Brogan. TopRank Marketing Blog.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

Convince & Convert

SEPTEMBER 14, 2010

Our job is to educate a marketplace to be objective driven.’What August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. At the end of the day however, does it matter? ’What do you want to accomplish’…and then put the most appropriate toolset in place to accomplish that objective.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

JULY 6, 2010

A good example of a company’s CSR successes is Target® with its long-standing commitment to schools and education. While demonstrating the company’s commitment to education, Target also created a local solution to a national issue by personally connecting with parents through a timely and innovative social media campaign.

Social Media 138

Social Media Media Webinar Metrics Paid Search Agency 138

Convince & Convert

SEPTEMBER 21, 2010

My book (and my work) grows far richer for this dialogue. My book (and my work) grows far richer for this dialogue. My book (and my work) grows far richer for this dialogue. I get put in the position of having to educate them of the need and value. There’s been a bit of news about it recently.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

MARCH 3, 2010

Take a look at this a business model that we are developing: [link] This blog post is a thinly veiled application that my firm is building for a variety of clients from Corporate Jets and Banking to Education industries. link] jaybaer If there were thousands of blogs, Webinars, books, etc. It's true. And it works.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

JUNE 22, 2010

Never Heard Of It This is of course a situation that is most acute in B2B, where White Horse found that 60% of companies either have low executive interest in social media, or have modest interest but a lack of education. But the job of arm twisting and education can’t come from outside. This makes no sense. How can I help you?

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Convince & Convert

MAY 26, 2010

You are definitely an old fogie – educate yourself [link] [link] Kate Brodock 14 Things I Think I Think About Social Media (convince and convert) [link] [link] BTCustomerstreet #my Awesome 14 Things I Think I Think About Social Media – [link] #BTCustomerstreet [link] jaybaer It will. How can I help you? All rights reserved.

Social Media 135

Social Media Media Paid Search Agency Video Marketing 135

ClearVoice

AUGUST 9, 2019

Much like the favorite book you never want to end, a career in writing will hopefully feature many chapters. Much like the favorite book you never want to end, a career in writing will hopefully feature many chapters. From education to travel. contentmarketing #writingniche Click To Tweet.

Copywriting 61

Copywriting Education Click Rate Public Relations 61

Convince & Convert

MARCH 22, 2010

I believe this will be the most comprehensive, useful collection of Webinars (education in your jammies rules) ever compiled about social media. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. link] [link] Tania Silva Wish I could go to the #Socialpalooza!! How can I help you? All rights reserved.

Paid Search Agency 108

Paid Search Agency Webinar Metrics Social Media Advertising Agencies 108

Convince & Convert

JULY 13, 2010

Every single person in a public relations firm should: 1) understand the impact of social media and 2) be able to activate that marketing potential for their clients. Educate everyone. Well, I got to start a Twitter feed for one client, but we no longer work for them. I don’t believe in a “digital divide.” How can I help you?

Social Media 140

Social Media Media PR Webinar Metrics 140

Webbiquity

SEPTEMBER 10, 2012

Sandy is an active thought leader in helping businesses transition into an era of social business, as well as the award-winning author of two best-selling books: The New Language of Business: SOA & Web 2.0 , and The New Language of Marketing 2.0: How to Use ANGELS to Energize Your Market. Emily Gonzales. EmilysHere. Gina Trapani.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

Sandy is an active thought leader in helping businesses transition into an era of social business, as well as the award-winning author of two best-selling books: The New Language of Business: SOA & Web 2.0 , and The New Language of Marketing 2.0: How to Use ANGELS to Energize Your Market. Emily Gonzales. EmilysHere. Gina Trapani.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Convince & Convert

SEPTEMBER 21, 2010

[link] [link] Augure.com WORTH A READ: Develop a social media strategy in 7 steps [link] [link] Riitta Lumme-Tuomala RT @jaybaer: Develop a Social Media Strategy in 7 Steps [link] Interesting and educating. link] Riitta Lumme-Tuomala RT @jaybaer: Develop a Social Media Strategy in 7 Steps [link] Interesting and educating.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

JULY 8, 2010

I mean it in a 2010, gothic cool sort-of-way in which vampires are smart, sexy, bankable characters who can’t be killed and are making boatloads of cash for the people who channel them into books, TV shows & movies. A driving force behind the company’s SUBSCRIBERS RULE! Skeptical of the analogy? Why is this? Why is this?

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Convince & Convert

APRIL 8, 2010

It’s an almost magical device that can show incredibly crisp HD video, all the audio you can handle, Web pages, books, online magazines ( Zinio is great on the iPad), newspapers, tweets, Facebook, Linkedin, and just about anything else you’d want to digest. I find Kindle to be easier and better as a book device.

Paid Search Agency 137

Paid Search Agency Content Social Media PR 137

Convince & Convert

FEBRUARY 9, 2010

world-wide shows that just 25% of respondents said their friends and peers are credible sources of information about companies – a decline of 20% since a similar analysis in 2008. Less that 5K participants, all college educated, high income, and getting news from 3 media sources a day. A survey of 4,875 adults (500 U.S.)

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Convince & Convert

AUGUST 31, 2010

I’m going to get a little education geeky and jargon filled. Basically, it’s ok to be the Linda Richman of the ‘conversation’ Facebook is neither a face, nor a book. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. I’ve tried to simplify it. The thought instigator.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Convince & Convert

SEPTEMBER 20, 2010

Combined with their above average income and above average education, Twitter users’ propensity to interact with brands make them a huge potential source for Mass Influencers (although Forrester’s research says Facebook is a better pool ). August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 160

Social Media Media Stats Statistics 160

Convince & Convert

SEPTEMBER 1, 2010

link] jaybaer There’s a good book in there: Social Media Lessons from Homer Simpson. I do realize that failure in social is a little scary because it is so damn public. But that doesn’t make it any less educational, or required. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 121

Social Media Media Paid Search Agency Advertising Agencies 121

Convince & Convert

MAY 19, 2010

After all, you could make me money, save me time, protect me and educate me with this article. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. But Wait… We Also Want D.I.S. As consumers of products/services and also marketing content we are also interested in something else — D.I.S.

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Convince & Convert

SEPTEMBER 20, 2010

I’ve asserted that B2B social media tactics vary from B2C, in that they are typically rooted in consumer education and thought leadership, and thus require deeper layers of interaction. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Private brand communities vs. Facebook. Podcasts vs. YouTube.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

SEPTEMBER 15, 2010

If we want prospects to read about us and our products, we need to offer true value in a piece that either educates or entertains. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Case studies offer the perfect mix of both. link] Addoway.com Love the infograph Jay. How can I help you?

Social Media 165

Social Media Media Webinar Metrics Paid Search Agency 165

Convince & Convert

APRIL 22, 2010

Someone should write a book about that (oh wait, I am). Someone should write a book about that (oh wait, I am). Someone should write a book about that (oh wait, I am). This is complex stuff!! This is complex stuff!! This is complex stuff!! Social media success is going to stem from corporate culture and internal communication.

Social Media 129

Social Media Paid Content Media Advertising Agencies 129

Convince & Convert

AUGUST 4, 2010

Listening to online rants and raves has not only helped me to better educate consumers looking for help, but it has also given me countless ideas for blog posts and thought leadership pieces. I may use that in my new book. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Your point is dead-on.

Social Media 132

Social Media Media Webinar Metrics Marketing & Strategy 132

Convince & Convert

MARCH 16, 2010

People like me – NOT teens, educated, professional – are the ones I follow on twitter & vice-versa. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. It allows a sniper vs. shotgun approach to marketing. Those are the people I am interested in. How can I help you? All rights reserved.

Social Media 125

Social Media Media Paid Content Webinar Metrics 125

Convince & Convert

SEPTEMBER 2, 2010

That’s the premise of my new book with Amber Naslund , “The Now Revolution: 7 Moves to Transform Your Business with Speed, Smarts & Social Media.&# Your faith creates for me an opportunity to educate more and more marketers and the companies for which they work. I can’t wait to read the book!!!

Social Media 155

Social Media Media Webinar Metrics Marketing & Strategy 155

Convince & Convert

MARCH 2, 2010

link] Social Media Nuggets CoTweet Acquired By Exact Target – 4 Reasons the Social Business Evolution Starts Now (JayBaer): [link] [link] FlairMedia Learning to share on the Social Web was the next step in an education we all started in email sharing. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Business 117

Business Paid Search Agency Social Media Analysis 117

Online Marketing Institute

DECEMBER 13, 2010

Brian Solis Home Articles Business – Marketing PR 2.0 – New Communications Social Media Speaking Books Appearances About The State of the Blogosphere 2010 December 13, 2010 View Comments The question we ask ourselves when examining the state of the blogosphere is whether or not the cup is half full or half empty?

Blogger 40

Blogger Curation Contingency Planning Classified Ads 40

Martech

FEBRUARY 25, 2022

B2B and B2C upper mid-market and enterprise marketing teams, supporting retailers, banks, insurance, e-commerce, education, travel, hospitality, media, manufacturing and entertainment. Founded in 2008, Act-on currently employs 200 people across its Portland and Reading, U.K. Target customers. Product overview. Target customers.

Marketing Automation Services 121

Marketing Automation Services Enterprise Management Work Management Marketing Management 121

Convince & Convert

SEPTEMBER 20, 2010

Can you imagine an “Illinois Marketing for Dummies&# book? For small businesses, I think the benefits come in great chunks (with little benefit other than education in between). For small businesses, I think the benefits come in great chunks (with little benefit other than education in between).

Twitter 147

Twitter CRM Business Paid Search Agency 147

Convince & Convert

SEPTEMBER 21, 2010

SXSW needs a much better vetting process if it’s going to retain even a modicum of educational value. Twitter is so 2008 The buzz about location came largely at the expense of Twitter, as most of the social media brigade updated their Twitter status infrequently, if at all. book your hotel no later than October).

Social Media 127

Social Media Media Paid Content Conference 127

Convince & Convert

JUNE 16, 2010

Example: An educational supply company that discovered customers using their lite diffraction “rainbow glasses&# (grade school science teachers) also used them as wedding party favors (when the lights went out, glasses go on and psychedelic experiences begin w/ the DJ’s light systems). How can I help you? All rights reserved.

Social Media 120

Social Media Paid Content Media Webinar Metrics 120