Buzz Marketing for Technology

JULY 7, 2008

For example, if you go create an external facing idea portal but don’t do the hard work to drive process change internally with the functions that own the changes your users want - your idea engine could do you more harm than good. This entry was posted on Tuesday, June 24th, 2008 at 12:26 pm and is filed under Uncategorized.

Social Media 100

Social Media Communities Wiki Work Management 100

Ambal's Amusings

DECEMBER 17, 2009

I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Recommended Resources from B2B Marketing Experts. Brian Carroll's blog B2B Lead Generation Blog. Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. Tom Pick's blog Webbiquity.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management B2B Thought Leadership 100

Online Marketing Institute

NOVEMBER 8, 2010

The B2B Social Media Marketing Series is supported by IDG Enterprise. Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. Let us know how your brand uses social media for B2B marketing in the comments below.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

JULY 31, 2009

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. I think the idea of an iTunes™ -like interface — and pay-as-you-go pricing structure — for viewing, sorting, and selecting B2B contacts is intriguing. So, take my comments with a grain of salt.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Convince & Convert

JULY 26, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. PitchEngine provided a platform for people to get their word out. Each of the 27,000 companies that use the service had the same goal – to share their pitch. All rights reserved.

Social Media 115

Social Media SEO Marketing Websites PR 115

WebMarketCentral

MARCH 16, 2009

While there are some social media brand success stories , such as Blendtec and Starbucks on the B2C side, and Sun and IBM in B2B, most companies still struggle with optimizing their social media strategy and implementing tactics and measurement. 55% of B2B buyers have created profiles on social networks.

Social Media 20

Social Media Facebook Social Marketing Web 2.0 20

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Online Marketing Institute

JULY 9, 2009

Were increasingly using social media for our B2B clients. I think its great that you guys have integrated social media into your marketing mix and I suspect youll continue to refine tactics (and performance expectations) as you go forward. April 15, 2009 2:17 PM Doug Kessler said. Government is Where It’s.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

Martech

FEBRUARY 24, 2022

Severna Park, Maryland-based CallTrackingMetrics was founded in 2008. Santa Barbara, California-based Invoca was founded in 2008. Smith.ai’s partner portal (via Smith.ai). A screenshot showing several CallTrackingMetrics dashboards (via CallTrackingMetrics). It has 65 employees and is privately funded. Target customers.

Marketing Attribution 98

Marketing Attribution Marketing Automation Services Enterprise Management Work Management 98

Buzz Marketing for Technology

JUNE 27, 2008

Written by Josh Catone / May 12, 2008 5:00 AM. / EngineS WEB | May 12, 2008 6:12 AM. Posted by: John Elar | May 12, 2008 6:13 AM. Posted by: steveballmer | May 12, 2008 6:21 AM. Posted by: Janusz | May 12, 2008 6:27 AM. Posted by: Matthew | May 12, 2008 8:38 AM. Posted by: Dan Tyre | May 12, 2008 9:54 AM.

Enterprise Management 100

Enterprise Management Work Management Marketing Management CMS Development 100

Ambal's Amusings

NOVEMBER 19, 2009

Here is an interview about with Chip Heath, author of Made to Stick: Why Some Ideas Survive and Others Die - Making B2B Marketing Messages More Memorable. We have invited B2B Experts to shed light on the following question: "What can B2B marketers do to make marketing messages more memorable? Marketo's Modern B2B Marketing.

Work Management 100

Work Management Marketing Management Demand Generation Agencies Paid Search Agency 100

Convince & Convert

JUNE 3, 2010

We can now recognize this as the turning point where we saw web services evolve past the late 90′s/early Noughties era of destination portals to actually burrowing into, and gradually supplanting, the very infrastructure of the internet, as Twitter has done (credit Jeremiah Owyang for the sooth-saying on this one). All rights reserved.

Social Media 110

Social Media Media Webinar Metrics Marketing & Strategy 110

Convince & Convert

MARCH 16, 2010

I think twitter is more of a heavily curated rss reader/feeder rather than a portal, and I suspect that presenting twitter to new users as more of a friendly way to use rss that as a way to push conversation with strangers would help quite a bit. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 125

Social Media Media Paid Content Webinar Metrics 125

Martech

FEBRUARY 25, 2022

Marketing automation platforms are a critical part of the martech ecosystem for many businesses, offering numerous benefits by streamlining manual B2B marketing tasks, including lead management, email campaign development and landing page creation. ActiveCampaign serves SMBs to enterprises in all industries across B2B, B2C and e-commerce.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120