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iOS 15 is out, but marketers can shake off the loss of email open rates

Martech

I can remember how people were taken aback by Loren McDonald’s open-rate rant from way back in 2008, Why the Open Rate Must Die. Many of our B2B and B2C clients are facing challenges now because they depend on open to confirm actions or show legitimate intent. Tactically, opens fueled automations and inferring intent.

Open Rate 134
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How Visualizing Intent Data Can Improve Win-Rate Percentages

Aberdeen

When the billion-dollar-blockbuster Avengers: Endgame premiered in April 2019, it was the 22 nd movie in a complex series that started all the way back in 2008. Being able to cut through all that noise and truly understand real-time intent signals is the key to improving your win-rate percentage.

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How B2B Marketers can Attract Gen Z to Improve Their Brand Value

Valasys

Millennials redefined the businesses & marketing technics in all spheres & were on the key focus radar of the marketers from all the sectors including the B2B industry. Nevertheless, after owning & dominating & some of them even playing the role of marketers in the B2B industry for over a decade, the millennials grew up.

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Delivering on the M&A Growth Promise: A CDP Can Help You Beat the Odds

Leadspace

As a viable growth strategy, there’s often an uptick in M&A after events like the 2008 recession. Powerful AI and machine learning models incorporate signals from your systems of record, layering them with data points from 1st and 3rd party sources and Leadspace’s 30+ embedded B2B data sources. M&A on the rise.

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Delivering on the M&A Growth Promise: A CDP Can Help You Beat the Odds

Leadspace

As a viable growth strategy, there’s often an uptick in M&A after events like the 2008 recession. Powerful AI and machine learning models incorporate signals from your systems of record, layering them with data points from 1st and 3rd party sources and Leadspace’s 30+ embedded B2B data sources. . 2021: M&A on the Rise.