Biznology

article thumbnail

The secret to Mastodon’s success is mastering the hyperlocal

Biznology

Unlike Facebook, Google+, Pinterest, Instagram, or Twitter, there are no global handles. While I am @chrisabraham on Facebook, Google+, Pinterest, Instagram, and Twitter, I need to register a separate handle on every instance of Mastodon I join. I was born on Twitter on 6 January 2007. The federation is loose.

article thumbnail

Owning Google Search is so easy–yet very very hard

Biznology

It’s the same thing with search engine optimization (SEO) and Google. . Until Google really started rolling out Panda and Penguin algorithms. Google’s tightening and closing as many loopholes as it can get away with. Even Google’s human ninja reviewers often get fooled. So, what to do, what to do?

Google 80
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What have you learned from Mobilegeddon?

Biznology

What pundits refer to as Mobilegeddon was the big change in Google’s search algorithm. Google has begun downgrading sites that don’t use responsive design or in some other way optimize their display on small screen sizes. 2007: Social media is an important kind of content. 2012: Privacy is becoming more important.

article thumbnail

What Will Your Personal AI Look Like?

Biznology

By 2007, social media had started gaining widespread uptake, and by 2008, you’d hear occasional references to the phrase on television newscasts and in prime time. Same with Apple’s Siri, Google Assistant and Microsoft Cortana on your smartphone. Almost nobody had heard of the term back then. But mistakes happen.

article thumbnail

24 reasons SEO and social media are inextricably linked

Biznology

Recent Google algorithm changes underscore how SEO and social media are inextricably linked. Panda is a Google algorithm filter aimed at fighting low quality content; Penguin is one aimed at fighting web spam. Google has concluded the best match for a keyword is the one that is focused and other people follow.

article thumbnail

A reminder that you live in the future

Biznology

I, myself, have been working virtually most of my professional career, from 1999-2003 and then from 2007 until today. First, the most essential part of my business is Google Apps for Work. Google Docs on Google Drive amazed me because it has mastered the ability for many people to edit the very same documents at the same time.

article thumbnail

Can traditional marketers adjust to digital marketing?

Biznology

In 2007, no one was marketing on Facebook. Don’t worry about whether you should be spending on paid search with Google or whether YouTube search grows even faster or whether Facebook does its own search. The pace of change is accelerating and technology is driving it. Or Twitter. Or YouTube. It’s the philosophy.