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Facebook Ads Library- What it is and how to use it

Valasys

The initial ads consisted of university merchandise and other small companies. . 2006 – Banner ads and sponsored links were exclusively provided by Microsoft. . 2007 – Facebook officially releases Facebook Ads. It basically comprised of business pages and the insights tool.

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MarketingSherpa Releases 2008 Search Marketing Benchmark Guide

WebMarketCentral

MarketingSherpa recently published its Search Marketing Benchmark Guide for 2008 , providing data on cost per click (CPC), conversion rates, SEO and other key online marketing metrics. Among the key findings: Search marketing continues to grow at an incredible pace, with spending up 39% globally in 2007.

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Looking Back at 300: Top 10 Posts

WebMarketCentral

. #10: The 8 Layers of a B2B Web Marketing Plan , October 8, 2008 The most recent post to make this list presents B2B marketing as a series of concentric layers, with SEO at the core then moving outward from highly measurable online direct response tactics to broader brand advertising. #9:

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6 Lessons Learned From the Demise of MySpace | facebook | Social.

Convince & Convert

Facebook rolled out their iPhone app in August, 2007. MySpace answered in July, 2008 – almost a full year later. Before advanced contextual and retargeting capabilities became the norm, MySpace’s ability to target banner ads based on members’ interests was a huge edge. But then the trouble begins.

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Looking Back at 400: Top 10 Posts

WebMarketCentral

10: Best of 2007: Website Design , February 4, 2008 Reviews of articles and tools on website design, including a couple of pieces from the brilliant and frequently cited Stoney deGeyter. 2: Average CTR for Banner Ads - New Data , September 16, 2008 As with AdWords, benchmarking data for banner ad performance is also difficult to find.

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A Shortish History of Online Video

Vidyard

Much like television was made for people, but largely paid for by advertising, the internet was beginning to emerge as an ad-defined space as well. Banner ads and spam emails were nothing new in 2006, but truly innovative brands were looking for new ways to connect with users in a way that didn’t annoy them, but got them excited.

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Best Social Media Stats and Market Research of 2009

Webbiquity

of all searches in 2007 to 20.4% Of all business-to-business media categories, online revenue showed the strongest growth in 2008, increasing by 15.1%, while rising at a compound annual growth rate of 26.8% from 2006 to 2008. At the same time, magazine net ad revenue declined 10.2% in 2008 versus 2007.