Adobe Experience Cloud Blog

FEBRUARY 17, 2011

Any B2B marketer concerned with marketing ROI and sales enablement needs to know how and when to use it. Take YouTube, for example. For example, I’m a huge fan of the Flipboard app on the iPad, which converts RSS feeds and Twitter lists into a highly customized and personalized online magazine.

Top of Funnel 48

Top of Funnel B2B Sales Video Marketing B2B Marketing 48

Online Marketing Institute

APRIL 11, 2011

); // Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable!

Social Media 40

Social Media Media Classified Ads Advertising Agencies 40

Online Marketing Institute

OCTOBER 29, 2010

Facebook, Twitter, YouTube YouTube and most of the social tools we use today are just a few years old. It should be different for B2B, and it needs to be about real ROI. The ROI of B2B social media depends not only on tracking engagement, but on figuring out where it saves a company money. Talking to vendors, so what?

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? A new product launch.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Online Marketing Institute

JUNE 30, 2009

Subscribe to our RSS Feed Subscribe via Email Your email: Learn Inbound Marketing Inbound Marketing Software Learn how HubSpot can help turn your business into an inbound marketing machine. Q: How do you compare your video marketing efforts on YouTube with your blogging program? A: There are similarities and differences.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 When adding social media into the mix, marketing departments must be able to prove success, and oftentimes lead generation and ROI are two measurements that upper management wants to see. They remain unconvinced about the ROI.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. Can a social media program go viral? But if you’re engaged in a social media program in an effort to go “viral&# you’re not really engaged in social media at all. Absolutely.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

AUGUST 10, 2012

The RSS feed is: [link]. You have a viral effect of 1.3 For espnW , because Katie and her team have done some really interesting programs with Title IX and other viral successes on Facebook and beyond, where they’ve reached that tipping point and have lots, and lots, and lots, and lots of people participating. Listen Now.

Paid Search Agency 116

Paid Search Agency Work Management Social Media Advertising Agencies 116

NuSpark Consulting

MAY 19, 2012

Here are some ways to find content to share: Blogs you subscribe to, Twitter feeds, Google Alerts, YouTube videos, and pages that your firm likes on Facebook. Virality: This is a percentage of Talking About This to Reach. It also can be called a “Post Conversion Rate” Virality over 1% is considered good. Over 2% excellent.

Facebook 100

Facebook Lead Scoring Lead Ranking Generation 100

Content Marketing Institute

JUNE 27, 2018

Boost your content marketing ROI by empowering people across departments to become advocates, evangelists, and leaders among their online circles. BuzzSumo is the mother of all social-measuring and virality tools. Here’s a Really Simple Syndication (RSS) feed that truly satisfies when it comes to content curation.

Curation 110

Curation Tools Enterprise Management Content 110

Online Marketing Institute

NOVEMBER 2, 2010

Facebook, Twitter, YouTube YouTube and most of the social tools we use today are just a few years old. It should be different for B2B, and it needs to be about real ROI. The ROI of B2B social media depends not only on tracking engagement, but on figuring out where it saves a company money. Talking to vendors, so what?

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Adobe Experience Cloud Blog

SEPTEMBER 23, 2008

Now you have RSS, podcasts, videocasts, blogs, wikis, mashups, widgets the list goes on. Take the YouTube video series " Will it Blend ". That's a lot of what I have done at BearingPoint, trying RSS, trying podcasting, trying blogging on my off time and then finding ways to incorporate that into my day job.

Thought Leadership 48

Thought Leadership Buzz BtoB Wiki 48

Convince & Convert

SEPTEMBER 21, 2010

You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing. Most of the tools in the space focus on Twitter, we focus on Facebook Pages, YouTube and Twitter. Hope that helps!

Social Media 157

Social Media Media Paid Content Work Management 157

Online Marketing Institute

JANUARY 4, 2011

While judging our Viral and Social Marketing Hall of Fame entries earlier this month, I reviewed several strong entries from B2B marketers that cited impressive statistics for their company blogs. At some point, the activities of that traffic to provide ROI must be measured. One of my own issues is posting regularly.

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Online Marketing Institute

NOVEMBER 4, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 When adding social media into the mix, marketing departments must be able to prove success, and oftentimes lead generation and ROI are two measurements that upper management wants to see. Now You Can Smell Like YouTube Sensat.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Webbiquity

OCTOBER 5, 2010

Tad Chef covers the best practices for SEO with Twitter: how to rank in search with your profile and tweets, get found in Twitter search, make your tweets spread virally and capitalize on Google real-time search. Twitter ROI: Show Your Clients the Effectiveness of Twitter Campaigns by Web Analytics World. Twitter Strategy.

Twitter 100

Twitter Stats Tools Tips 100

Convince & Convert

SEPTEMBER 21, 2010

Virality & Search Topsy One part virality tool, one part tracking mechanism, one part social listening post, Topsy is becoming one of new favorites. Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink).

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Online Marketing Institute

JUNE 22, 2009

Home > Our blog HOME | RSS FEEDS | SITEMAP | CLIENT ZONE | CONTACT US Our blog About Velocity Our clients What we do Who we are Recent posts The white paper is dead…or is it? See it here. The answer of course is 57. It’s an interview with Bruce Schneier, security guru.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Convince & Convert

SEPTEMBER 23, 2010

Concepts under consideration include a variety of different search results (not just by time, but possibly by relevancy or impact), analytics, RSS feeds, widgets and more. It's weird on RSS. It’s also now pulling Youtube and a few other spots it looks like. that’s a big deal. link] jaybaer Great tip Ike.

Social Media 165

Social Media Media Webinar Metrics Marketing & Strategy 165

Online Marketing Institute

OCTOBER 31, 2010

Virality & Search Topsy One part virality tool, one part tracking mechanism, one part social listening post, Topsy is becoming one of new favorites. Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink).

Social Media 40

Social Media Paid Content Tools Media 40

Online Marketing Institute

APRIL 11, 2011

Top Stories Photo & Video Galleries Top Lists Trending Topics Twitter YouTube Facebook iPhone Google Video More Topics. 12 YouTube Clips of Hungry, Hungry Kitties. How do you measure ROI? RSS Feed 606,630+ Subscribers. viral video. viral videos. People Recommended Mashable Staff More people. Like Tweet.

Social Media 40

Social Media Media Advertising Agencies Mobile Advertising 40

Optinmonster

MARCH 5, 2020

Here’s one thing we know: The same research shows that one way successful marketers achieve great content marketing ROI is to use tools to help with content creation, curation, and distribution. Of all the forms of marketing, email marketing has the best ROI. The rewards are worth it. Better lead generation. Social Warfare.

Marketing Automation Services 105

Marketing Automation Services Paid Content Budget Programs Work Management 105