BMJ blogs " Blog Archive " Richard Smith: Get with Web 2.0 or become yesterday's person
Buzz Marketing for Technology
JUNE 27, 2008
Sara Schroter, Senior Researcher, BMJ Editorial, BMA House, Tavistock Square, London, UK. [1] is going to have a huge long term impact (although I hate the name ‘Web 2.0′). I think the term Web 2.0 term may be part of short term hype, as noted by David Evans, but I believe it will have long lasting effects.
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