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Event compliance: busting 5 myths in the pharma industry

SpotMe Blog

With in-person events no longer an option, they turned to virtual-only events. And our customers from 10 out of the top 15 pharma companies have told us that they’re being encouraged to go back to meeting and interacting in person. In fact, 78% of HCPs would like a mixture of in-person and virtual events (Ashfield Healthcare).

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How to Properly Run Retargeting Ads for Shopify: Step by Step

Optinmonster

Retargeting is a broad term that’s used by lots of different platforms. That means you can TOTALLY personalize your messaging to increase conversions. Click Connect by your profile: You’ll then need to click View and Accept terms. What Is Ad Retargeting (& Why Does It Matter)?

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How to Plan and Create Awesome eCommerce Content

Convince & Convert

These seemingly small phrases add up into your brand personality. Privacy policy (ask your lawyer). Terms and conditions (ask your lawyer). highlight to tweet) If your brand were a person, would they say that? How about when someone wants to return something? What about greeting someone?

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How to Choose a Privacy Compliant A/B Testing Tool (Our Guide for German Optimizers)

Convert

Consumers are gaining more awareness and control around their personal information, as privacy laws come into force worldwide. The EU, for example, passed the landmark General Data Protection Regulation (GDPR) in 2018, to tighten data privacy regulations and California enforced the California Consumer Privacy Act (CCPA) in 2020.

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How To Choose The Right Business Lead Database For Your Business

SalesIntel

This can include Boolean searches, combining multiple criteria, and saving search templates for future use. Segmentation: The ability to segment leads into distinct groups based on various criteria is valuable for creating personalized marketing campaigns and messaging. This can enhance trust and credibility with your audience.

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The Ultimate Guide to GDPR for Advertising

QuanticMind

It’s aimed at protecting data and privacy for all individuals within the European Union, and addresses the export of personal data outside the EU. But if your business processes any personal data of European residents, the GDPR will affect you. Businesses must conduct privacy impact assessments. What is personal data?

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The Secrets to Highly Effective Pharma Advisory Boards

SpotMe Blog

When used to host a mixture of pharma ad board formats throughout the year – in-person, virtual, hybrid, asynchronous – this technology can transform pharma ad boards into fruitful meetings that bring 5x more insights. Aim for a group of 8-12 advisors for in-person or hybrid boards. For virtual or async boards, you can have a few more.