Martech Advisor
OCTOBER 7, 2019
Sherri Kolomayz, Senior Product Marketing Manager, Infor, shares tips for keeping new year planning evergreen and relevant for changing customer habits. As the calendar months roll into fall, visions of spreadsheets, pivot tables, calendars, and PowerPoint presentations loom in every marketer’s mind.
B2B Marketing Analytics
AUGUST 2, 2020
As though the ever-increasing expectations of the c-suite from marketing teams to demonstrate the quantifiable impact were not enough and now we are in these unprecedented times, which have further highlighted the need for marketing to be more data-driven and efficient with their investments. This is where.
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Valasys
NOVEMBER 10, 2020
Nowadays, the definition of marketing has been changing consistently with growing company density in the market. The idea of marketing is not limited to boost brand awareness. A B2B marketing agency could only benefit the company if it is hired at the intersection of the right time and interest intensity.
ClickZ
APRIL 18, 2020
42% of market leaders mentioned that their marketing teams lacked the bandwidth to quickly adapt to shifting priorities and create new content. We’ve searched and served the latest, most useful pieces of insight from the marketing industry this week. COVID-19’s effect on marketing. Addressing the new normal.
BenchmarkONE
DECEMBER 3, 2020
By next year, most businesses will be spending the largest portion of their software budgets on CRM systems. By incorporating your CRM into various aspects of your sales process , you can gain the edge to outpace your competitors and win big in today’s market. Any steps that are holding up the entire process. The result?
ClearVoice
AUGUST 31, 2020
However, while technology allows you to connect with your targeted market, it is also possible for technology to create a rift between your clientele and your business. In a way, transactions may become just that — system enabled delivery of a product or service that lacks the human element. An example of humanized corporate marketing.
ClearVoice
AUGUST 25, 2020
We spoke with marketing professionals and human resources managers who make hiring decisions to understand better what matters in a teamlance. It also paves the runway for a mutual-respect relationship , which is a non-negotiable for Nerissa Zhang , marketing guru and the CEO of The Bright App.
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