Martech Advisor

OCTOBER 2, 2019

Marketing advisors are already calling Connected TV the future of video advertising. Considering the ever-growing rise in consumption trends, in 2018 alone advertisers spent an average of $14.2 ​​​​​​ Also Read: Discovering New Ways of Mobile Advertising with TikTok.

Mobile Advertising 51

Mobile Advertising Advertisements Advertising Allocation 51

Martech Advisor

AUGUST 30, 2019

Visual platforms such as Pinterest and Instagram are the hottest social media trends for audiences, marketers, and advertisers. Let’s look at why these platforms are attracting more advertising investment. Let’s understand why these visual platforms are at the center of social media trends today. Influencers.

Social Media 99

Social Media Social Marketing Media Trends 99

Webbiquity

JANUARY 19, 2016

All 100 of the top global brands maintain at least one company YouTube channel, and more than half (27 of 50) of CEOs in top global companies have appeared in a company video. ” Read more about those findings and more in the almost four dozen superb social media stats and facts below. 10 Stats About Social Media Demographics.

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Go Beyond SEO

SEPTEMBER 24, 2020

The Trends You Can’t Ignore: Online Shopping Craze. Market trends predict that these numbers will increase in the future. Here are the top buying journeys by which consumers are looking for goods and services: Mobile Devices & Smartphones. And that is a trend that is not about to change anytime soon!

Paid Content 122

Paid Content SEO Paid Search Agency Mobile Advertising 122

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. WARC) Blogging Stats The internet hosts over 600 million active blogs.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Martech Advisor

SEPTEMBER 26, 2019

Let’s dig deep to understand more about these video marketing trends of 2019 and how you can leverage them to drive traffic, engagement, and conversions. Let’s look at some fascinating video marketing trends and stats. Twitter launched 6-second video bidding for advertisers this August.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

ClearVoice

JUNE 17, 2021

Growth rates, advertising reach, click-through rates (CTRs), and usage trends for each platform, both over time and in current data snapshots, can make a big difference in your marketing and paid ad campaigns. It’s actually YouTube, with 81% of the world using the site to some extent. 81% of 30 to 49-year-olds. Pinterest: 31%.

Paid Content 105

Paid Content Social Media Statistics Social Marketing 105

Go Beyond SEO

SEPTEMBER 24, 2020

The Trends You Can’t Ignore: Online Shopping Craze. Market trends predict that these numbers will increase in the future. Here are the top buying journeys by which consumers are looking for goods and services: Mobile Devices & Smartphones. And that is a trend that is not about to change anytime soon!

Paid Content 78

Paid Content SEO Paid Search Agency Mobile Advertising 78

Webbiquity

JANUARY 2, 2013

The first step to improving digital marketing results is to understand the emerging trends and best practices. This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Content Standard

JANUARY 5, 2016

The year’s most compelling video marketing stats point to where video marketing has been and where we’re headed in 2016. For companies reluctant to invest in video, that positivity offers a powerful incentive to jump on the trend. Mobile Becomes Video Driver. Online Video Views Are Rising Rapidly.

Stats 61

Stats Video Marketing Verticals Emarketing 61

Mailmunch

APRIL 27, 2021

What is Video Advertising? . Video advertising is the displaying of promotional content either inside online video content or as standalone ads. According to experts, video advertising will dominate the next decade. A lot of marketers are wondering whether they should invest in video advertising or not.

Paid Content 55

Paid Content Advertisements Advertising Video Marketing 55

Sprout Social

FEBRUARY 27, 2017

Right when you think you’re getting a grasp on your demographics, buyer habits and trends on social media , something new changes and turns your data into old news. To help you out with your current marketing and social efforts, we’re going to get you up to date on the newest stats and trends within the social media world.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Content Standard

SEPTEMBER 10, 2016

In the early years, the idea of statuses and constant contact seemed radically new, only to later turn into a fascination for easily accessible visual content, and then next into the mobile renaissance that we’ve seen over the past five years. Social Media Is Now a Majority Mobile Experience. But it’s also fruitful.

Social Media 40

Social Media Marketing Budget Stats Social Marketing 40

Convert

APRIL 7, 2021

We saw more video consumption and interesting trends emerge. In 2020, we started hosting more live events over at Uscreen’s YouTube channel. At Uscreen, live streaming video stats also show the number of live events grew by 1468% between January and August 2020. Optimizing YouTube Videos to Go Viral During the Holidays.

Video Marketing 98

Video Marketing Budget Programs Youtube Marketing Management 98

Hubspot

DECEMBER 11, 2019

Gen Z is more likely to make mobile purchases. Millennials and Gen Z also go online primarily with mobile devices. According to Think With Google , Gen Z particularly spends a lot of time on the mobile Internet. Roughly 71% of Gen Z teens use mobile devices to watch videos, while 51% use mobile for social media surfing.

Mobile Advertising 101

Mobile Advertising Paid Search Agency Mobile Marketing Marketing & Strategy 101

Sprout Social

NOVEMBER 11, 2019

Having a pulse on what young customers want not only opens you up to new business but also ensures that you aren’t missing out on key social media trends. Marketing trends come and go. Food for thought: Gen Z spends more time on YouTube versus the likes of Netflix. Make your advertising more authentic via influencers.

Paid Search Agency 88

Paid Search Agency Tagging Mobile Advertising Eye-Tracking 88

DAGMAR Marketing

NOVEMBER 29, 2019

This may include social media marketing, review sites, social advertising, and other two-way engagement channels. It’s also people sharing recommendations (or warnings) about your products or services on their own accounts, review videos on sites such as YouTube, or reviews on sites such as Yelp. Zero in on zero click mobile searches.

Paid Content 85

Paid Content Small Business Marketing Social Media Social Marketing 85

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

Marketing Insider Group

MAY 11, 2020

Content marketing, when you peel away all the layers of techniques, trends, and possibilities, is a business opportunity. That makes it really different than advertising (more on that in a bit). Advertising, even with today’s sophisticated digital ads, can create overexposure. Content Resonates, Advertising Saturates.

Paid Content 166

Paid Content Paid Search Agency Content Marketing B2B Thought Leadership 166

nDash

NOVEMBER 13, 2018

At my first marketing conference, I heard four different speakers reference the same stat—that humans had an average attention span of just 8 seconds. For content marketers, that meant straying from written content in favor of video, audio, and the revolving door of social media trends. A full second slower than a goldfish.

Advertising Mediums 67

Advertising Mediums Content Stats Multi-Channel 67

Single Grain

SEPTEMBER 13, 2019

This post on video marketing tips, tricks and lots of juicy stats has been updated for 2019. If you see a common trend, do the research to find out why. Take a look at these stats on using video in your social media campaigns. If you aren't using YouTube yet, we'd like to welcome you to 2019. NEWLY UPDATED!

Paid Content 112

Paid Content Stats Video Marketing Paid Search Agency 112

EveryoneSocial

SEPTEMBER 21, 2020

Extra: Employee Advocacy or Paid Advertising? A great stat from Glassdoor , up to 79% of job applicants use social media in their job search. In order to get more company followers seeing that post and get it trending in any hashtags you use, you’ll want to boost engagement. Read more here. Celebrate new hires or employee wins.

Campaigns 92

Campaigns Stats Paid Search Agency Lock-In 92

Hubspot

MAY 29, 2014

Every year, Mary Meeker releases her annual Internet Trends Report. This year, Meeker talked about messaging, mobile, phone books, Pinterest, Yelp, Yammer, YouTube, and more. KPCB Internet trends 2014 from Kleiner Perkins Caufield & Byers. 7) >75% of Buzzfeed''s visitors are from social and >50% from mobile.

Allocation 28

Allocation Trends Mobile Advertising Youtube 28

Porch Group Media

MAY 28, 2019

Here are some additional stats on Facebook every marketer should know: 68% of Americans use Facebook In comparison, 35 percent of Americans use Instagram, 29 percent use Pinterest and 24 percent using Twitter. Facebook Video Mobile-optimized Facebook video lifts brand awareness to 67% percent. Getting Started with Facebook Advertising.

Acquisitions 49

Acquisitions Facebook Ideal Customer Profiles Advertisements 49

ConvertKit

JANUARY 15, 2021

This list of general email marketing stats has the answers you’re looking for. That’s a solid increase of over 11% since 2017—a growth trend that’s expected to continue, with nearly 4.5 If your primary audience trends younger, don’t be alarmed if you’ve been seeing fewer people opening your emails as soon as you hit Send.

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

LeadSquared

MAY 20, 2015

And, they don’t do anything special either – they just record their online training sessions, and put up the snippets on YouTube to get attention of the searchers. a) Just upload your sessions on public websites, like YouTube and DailyMotion , and you would be getting free views in no time. Video tutorials are the way to go.

Tips 52

Tips Ad Building Content Marketing Paid Search Agency 52

Sprout Social

MAY 2, 2018

For dentists in both big and small cities, advertising is a bread and butter tactic to gain new customers. However, through Facebook advertising , you have the chance to dive deep into customer personas and audience types. 7-Step Social Media Advertising Strategy to Better Performing Ads. Related Article. You’ve felt it.

Social Media 111

Social Media Paid Content Social Marketing Media 111

Vidyard

JANUARY 8, 2015

Sure, we’ve all been getting lost in that YouTube black hole for a number of years now, but it’s only quite recently that marketers have started to rein in this beast and take advantage of video’s potential. Good on you, you savvy marketer, you. Video’s a ‘rising’ medium. Adverblog : Learn from the best.

Advertising Agencies 92

Advertising Agencies Video Marketing Paid Search Agency Work Management 92

Webbiquity

MARCH 20, 2018

Here are a dozen stats that show the value of blogging and provide guidance for achieving real results. Seven Stats About the Benefits of Business Blogging. Though marketers plan to invest more in video on YouTube and Facebook this year, 53% say blog content creation remains one of their top inbound marketing priorities.

Stats 0

Stats Paid Content Business Blogging Ad Frequency 0

Hubspot

NOVEMBER 11, 2011

Ever needed a compelling, reliable stat to help make a point, round out a blog post, or make your ebook even more data-driven? Officially out of beta today , Google's new resource offers helpful tools, studies, trends, stats, and videos to give marketers the data they need when they need it. Mobile Use. Pretty handy, huh?

Paid Content 28

Paid Content Google Emarketing Paid Search Agency 28

Tomorrow People

NOVEMBER 7, 2017

From virtual reality, mobile-only, and the march of artificial intelligence (AI), get ready for the new revolution in tech-inspired (and defined!) Technological shifts are driving new innovations and trends that will shake up content marketing in 2018 and beyond. billion unique mobile users. content marketing. There are 2.8

Marketing AI 276

Marketing AI Marketing & Strategy Marketing Strategy Trends 276

Hubspot

OCTOBER 28, 2012

Twitter Launches Gender Targeting For Advertisers, From Marketing Land. You might recall Twitter’s previous update for advertisers in the beginning of September, when they launched their targeting by interest and username for promoted tweets. Will you leverage this new targeting capability once it rolls out to all advertisers?

Twitter 28

Twitter Paid Search Agency Ad Frequency Mobile Advertising 28

Webbiquity

OCTOBER 16, 2012

What will likely be the hot trends in social media over the next couple of years? The recent 72 Fascinating Social Media Stats post on JeffBullas.com was one of my post popular guest posts ever, so here is an entirely new set of social media stats, facts and research findings. Social Media Stats and Demographics.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Single Grain

JUNE 13, 2023

Keeping an eye on the latest internet advertising revenue statistics gives you an edge over your competitors. Online marketers need to stay updated about the latest marketing and internet advertising trends to minimize ad spend and maximize economic growth. Valve+Meter ) Digital advertising can raise brand recognition by 80%.

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Buffer

JANUARY 14, 2019

Each week on the Science of Social Media we cover some of the most important trends, news, research, and insights in social media marketing. Part II: Why we’re bullish on YouTube advertising in 2019. Mobile App Development. Brands’ YouTube advertising opportunity in 2019. Table of Contents.

Paid Content 92

Paid Content Youtube Facebook Demand 92

Hubspot

MARCH 27, 2014

Just 10 years ago, social media, search marketing, mobile, Google, and YouTube were in their infancy. months [Tweet This Stat]. A positive trend, no doubt. Companies invested $500B in digital marketing just last year, according to Gartner [Tweet This Stat]. This is what led him to the Theory of Evolution.

CMO 28

CMO Enterprise Management Work Management Marketing Management 28

Single Grain

JULY 25, 2023

Facebook Ads statistics play a key role in optimizing your ad campaigns and staying ahead of the competition in the advertising landscape. So it’s no wonder Facebook has remained relevant, globally dominating the online advertising space. This highlights the continued significance of Facebook as a key advertising platform.

Statistics 52

Statistics Ads Facebook Marketing & Strategy 52