Bionic

APRIL 5, 2021

Media planners, you’re going to like the new “tres comas” media planning tool. Media Plans Have Lots of Commas. When media planning, you’re often working with numbers in the thousands, millions, and sometimes billions. Introducing Bionic’s “Tres Comas” Media Planning Tool.

Media Plans 52

Media Plans Tools Media Cost 52

Bionic

APRIL 12, 2021

Bionic for Agencies is rated the “ideal” media planning + buying tool because it’s complete, #1 ranked, fast, easy, and saves money. Bionic automates your entire media planning and buying workflow across all media channels. Bionic is the #1 ranked media planning and buying system.

Media Plans 52

Media Plans Buy Tools Media 52

Bionic

SEPTEMBER 2, 2020

Now is a perfect time to upgrade your media planning system before the crush of the fall season. Bionic for Agencies , the #1 rated media planning software, can help you every day to ease your media planning workflow, including: Capture media briefs. Build perfect media plans.

Media Plans 52

Media Plans Tools Paid Search Agency Media 52

Bionic

JANUARY 20, 2023

Every advertising forecast says essentially the same thing: “with all the uncertainty of 2023, we’ll need flexibility in media buying.” As market risk outweighs FOMO, advertisers are willing to take a risk of ad hoc media buying in the spot market. You need new tools actually built for today’s fast-moving market. Money is moved.

Budget Programs 84

Budget Programs Marketing AI Buy Tools 84

ClickZ

DECEMBER 15, 2020

30-second summary: The explosion of media options open to consumers today is making it increasingly difficult for advertisers to reach mass audiences. Brand communications must be tailored to multiple, fragmented audiences while media investments must be optimized and campaigns released to market quickly.

Media Plans 95

Media Plans Planning Media Ad Frequency 95

Bionic

JUNE 20, 2022

Bionic just unveiled two new tools that help you find Black Owned Media. Finding Black Owned Media is a Top Challenge. As reported in 5 Problems Thwarting Media Supplier Diversity Initiatives , despite years of effort, finding diverse suppliers remains the #1 obstacle to achieving supplier diversity. Type “Black Owned”.

Media Plans 52

Media Plans Media RFP Paid Search Agency 52

Bionic

JUNE 30, 2022

The latest upgrade to Bionic media planning software includes faster filters , faster picklists , faster deletes , and faster URL exports. Media Planners Feel a Need for Speed. As a media planner or media buyer, you have to move quickly. In this latest upgrade, you got a bunch more media planning accelerators.

Media Plans 52

Media Plans Media Click Rate Software 52

Bionic

JULY 14, 2021

Return on Ad Spend – or ROAS – is the most important KPI in media buying. However, few advertisers or agencies have a system in place to predict ROAS while media planning. Without ROAS, you can’t treat media as an investment nor truly optimize your media investment decisions. ROAS is the Growth KPI.

ROAS 54

ROAS Media Plans Paid Search Agency Media 54

Bionic

AUGUST 11, 2021

Programmatic advertising brings media planning problems you don’t have with other media channels. Because rates and quantities are not known in advance, programmatic advertising creates unique challenges for media planners. This creates extra work (and risk of error) for media planners.

Media Plans 52

Media Plans Advertising Agencies Advertisements Advertising 52

Bionic

JUNE 25, 2019

Isn’t it about time for your media planning software to recommend your media plans? Bionic has unveiled the Media Plan Recommender – a revolutionary new media planning tool that uses artificial intelligence to recommend the best media placements for your advertising campaigns.

Media Plans 53

Media Plans Tools Media Advertising Agencies 53

Bionic

AUGUST 14, 2020

Bionic, the #1 rated media planning tool , today unveiled a new media planning experience that includes new media plan creation tools , search tools , filters , customized views , and batch functions like clone and batch edit. Media plan creation tools.

Media Plans 52

Media Plans Media Multi-Channel Vendors 52

Bionic

APRIL 30, 2020

In this recorded webinar, Brian Dolan, CEO of WorkReduce , shares the best practices he’s developed through many years of delivering media planning services with remote teams. 13:27 Tips for Managing Media Planning Teams Remotely. 19:14 The Media Planning Lifecycle. 19:14 The Media Planning Lifecycle.

Media Plans 52

Media Plans Work Management Media Rules 52

Bionic

SEPTEMBER 7, 2018

As a media planner, you need to work fast. Your tools should work just as fast as you do. With its latest software upgrade, Bionic has upgraded its media planning software with a new teleport tool that enables you to quickly navigate your media plans. How to Quickly Navigate Your Media Plans.

Media Plans 41

Media Plans Tools Media Click Rate 41

Bionic

DECEMBER 4, 2018

Media plan updates in Bionic now happen faster than a blink of an eye – 20x faster than the previous version. You need to move fast when media planning. That’s because you’re expected to create elaborate media plans under tight deadlines. Your media planning tools can’t be slowing you down!

Media Plans 41

Media Plans Media Work Management Software 41

Navigate the Channel

NOVEMBER 21, 2023

You have chosen the right social channels for your association, created your content calendar and embarked on a successful journey to engage with farmers through social media. Paid social media expands your audience beyond current followers. Precise audience targeting is possible through social media platforms.

Paid Content 122

Paid Content Paid Social Agency Social Media Advertisements 122

Bionic

MARCH 26, 2019

Have you ever failed while trying to work with your teammates on the same media plan at the same time? That’s because your media planning tool was not built for teamwork. Bionic just unveiled a revolutionary new tool that enables real-time, collaborative media planning. How great would that be?

Media Plans 42

Media Plans Media Budget Programs Training 42

Bionic

JUNE 3, 2021

For spots-based advertising media like television and radio, laying down spots by broadcast week is a critical piece of the media planning process. Bionic just added a new ad spots editor tool to speed up your media buying workflow. Bionic also gives you tools for weekparting. Custom Ad Spots Distribution.

Paid Search Agency 52

Paid Search Agency Buy Ads Tools 52

Bionic

OCTOBER 14, 2022

Advertisers struggle to track progress on their media supplier diversity initiatives. Here is a new DEI scorecard tool that brings much needed accountability. Lack of Media Supplier Diversity Tracking Tools. So, DEI goal tracking currently happens outside the normal media planning process and outside media planning tools.

Budget Programs 78

Budget Programs Media Allocation Paid Search Agency 78

SocialPilot

APRIL 15, 2024

The fundamental aim of any activity performed by a social media marketer on social networks is to gain followers. In fact, it is the first step of any social media marketing campaign. There are obviously some shortcomings in your social media strategy that prevent you from getting customers. But is that enough? But don’t worry.

Social Media 96

Social Media Media Lead Scoring Lead Ranking 96

Oktopost

JANUARY 11, 2024

From email marketing to social media and sales outreach, there are various ways in which you can continuously generate demand for your product. Demand generation tools leverage automation technologies to help you understand your customers better and make data-driven decisions. What is a Demand Generation Tool?

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Marketing Automation Services Demand 62

EveryoneSocial

DECEMBER 13, 2018

Typically, the discussion of using social media in the workplace is met with criticism. This approach makes sense as much of the data out today indicates extensive social media use at work. According to the Pew Research Center: 34% of workers use social media to take a mental break from work. What platform is the most popular?

Media Plans 64

Media Plans Social Media Planning Paid Search Agency 64

illumin

NOVEMBER 20, 2023

Media buying is a crucial component of any advertising campaign. It involves the strategic planning, negotiation, and purchase of ad space and time on various media channels to reach a target audience effectively and, with the rise of digital advertising, media buying has evolved to include both traditional and digital channels.

Buy 52

Buy Advertising Agencies Media Paid Search Agency 52

Hubspot

MARCH 3, 2020

Social media is an undeniably powerful marketing tool in 2020. We've seen the stats that back up using social media as a legitimate business practice. And we've seen examples of companies that saw phenomenal ROI after a social media campaign. With social media analytics tools.

Social Media 99

Social Media Budget Programs Analytics Work Management 99

Bionic

MARCH 9, 2018

Without the right system, it’s nearly impossible to avoid making mistakes when creating media plans. With its latest upgrade, Bionic adds Audit Trails and Super Undo to its unparalleled set of media planning quality controls. Media Plans Are Complicated Beasts. Avoid Mistakes with Media Planning Guardrails.

Media Plans 40

Media Plans Cost Media Lock-In 40

Bionic

SEPTEMBER 14, 2022

Using Excel to track fluid media spending in digital advertising is a nightmare. Here’s how to automate tracking and flowing your media budgets with Bionic. The latest software upgrade to Bionic for Agencies includes new tools that enable you to: Automatically flow your media budgets from month-to-month. Key Takeaways.

Budget Programs 87

Budget Programs Media Paid Search Agency Advertising Agencies 87

Trade Press Services

JANUARY 15, 2024

With 77 percent of businesses using social media to reach their customers and more than 90 percent of users following at least one brand on social media, marketers cannot underestimate the importance of social media marketing. In fact, the opposite is true. First, it’s possible to post too much content.

Social Media 75

Social Media B2B Thought Leadership Media B2B 75

Bionic

JULY 11, 2018

Bionic just released new software that enables you to build your own custom media planning system. You can now easily customize Bionic’s media investment management platform to meet the unique needs of your organization, your clients, and each of your campaigns. The ‘Standard Media Plan’ is Extinct.

Media Plans 40

Media Plans Work Management Media Ad Building 40

Oktopost

JANUARY 25, 2024

Social media is not just about creating a buzz; it can be a powerful tool for strategically influencing your customers at every stage of the sales funnel. While many businesses recognize the importance of maintaining a social media presence, the full potential of these platforms in driving B2B revenue often goes overlooked.

Social Media 69

Social Media Top of Funnel Webinar Metrics B2B Thought Leadership 69

Sprout Social

JUNE 16, 2022

And yet in all of that planning, many companies completely overlook social media as part of their M&A process. M&A can be complicated, but having a structure and plan in place ensures you set your company and your social media team up for success. Let’s post on social media about it.” So what should happen?

Social Media 109

Social Media Acquisitions Planning Media 109

Bionic

NOVEMBER 1, 2021

Are you tracking the most important media KPIs? In their “ Media KPIs That Matter ” report, the ANA revealed that most advertisers are focused on the wrong media KPIs. One of the reasons why advertisers fail to track the most important media KPIs is because it is not easy. The ANA’s Media KPIs That Matter Report.

ROAS 85

ROAS Media Advertising Agencies Paid Search Agency 85

Webbiquity

MAY 17, 2016

There are also a number of tools that can be helpful with both content ideation and research. Here are 14 of the most useful tools for managing and executing the initial stages of content development. 4 Best Content Planning Tools. Sample review: “This is a very easy-to-use tool for brainstorming and creating mindmaps.

Planning 145

Planning Research Tools Best Practices 145

Bionic

FEBRUARY 19, 2021

Vendor Bills – Automate the process of receiving, organizing, and managing vendor bills related to the delivery of advertising media. A Complete Media Planning and Buying System. However, the ordering capabilities were limited, and it lacked finance tools other than performance reports. Automate Insertion Orders.

Budget Programs 65

Budget Programs Vendors Order Terms and Conditions 65

Sprout Social

AUGUST 12, 2021

A strategy can be crystal clear in your head, but documenting it to share with others always feels like a hurdle, especially when it comes to campaign planning. A social media campaign template can help you speed through the documentation process so you can focus on bringing your team’s vision to life. Social media reporting template.

Social Media 129

Social Media Template Campaigns Media 129

Navigate the Channel

MAY 22, 2023

Nearly 20 years after Mark Zuckerberg brought the world Facebook, most businesses and companies recognize the value of a consistent presence on social media. Even if you understand some of social media’s value to your business, if you plan and create your own social media content, you may struggle with consistency.

Social Media 65

Social Media Planning Tips Media 65

Hubspot

APRIL 2, 2021

The answer is media buyers. That's where media buying comes in. Whether they're watching a TV show or scrolling through a website, media buyers get brands in front of their target market. It's not like social media where users come and find you. Media Buying vs. Media Planning.

Buy 83

Buy Work Management Cost Per Thousand Marketing AI 83

Biznology

MAY 1, 2018

I have been doing social media strategy and planning in one form or another for clients since 2003. But in the context of social media and social media marketing, here’s how I break it down. Social Media Monitoring. Social Media Planning and Calendaring. Homo sapiens sapiens.

Social Media 210

Social Media Social Marketing Paid Search Agency Planning 210

Seismic

MARCH 25, 2022

Social media plays a role in our personal lives, but it’s also a powerful tool for every business. Maybe your organization is in the early stages of its social selling journey or looking to take things to the next level—we’d like to help you develop best practices to drive sales on LinkedIn and social media.

Social Media 98

Social Media Linkedin Top of Funnel Lead Ranking 98