B2B Content Marketing > Going Bold or Fading to Beige?
Marketing Interactions
MARCH 25, 2023
Would it surprise you that a whopping 1% of decision makers believe that B2B marketing shows a meaningful understanding of the human experience? Going back to the stat above – less than 2 respondents find B2B marketing meaningful for humans. If this doesn’t concern you as a B2B content marketer, it should. Read that again.
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