Why Investing in Go-to-Market Innovation and Shifting to a Converged Growth Model Could Make or Break Your 2023 Outlook
ANNUITAS
FEBRUARY 7, 2023
Given unclear demand patterns – and unending debate over the condition of the economy – it is a good time to take a step back and reflect on how your go-to-market might be categorized in 2023. Over the longer term, the average ANNUITAS client sees lead-to-revenue conversion rates reach 1.68% or higher.
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