Tomorrow People
APRIL 12, 2013
It’s true; the right post on a LinkedIn group might generate more leads than hundreds of costly PPC ads. At the time, there were impressive social media marketin g tools on the market, such as Hootsuite, Sprout Social and Wildfire. As B2B marketers, we felt that we were missing out - so we decided to build a tool to fill in the gaps.
Tomorrow People
APRIL 12, 2013
It’s true; the right post on a LinkedIn group might generate more leads than hundreds of costly PPC ads. At the time, there were impressive social media marketin g tools on the market, such as Hootsuite, Sprout Social and Wildfire. As B2B marketers, we felt that we were missing out - so we decided to build a tool to fill in the gaps.
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Tomorrow People
FEBRUARY 21, 2022
Example: LinkedIn. LinkedIn has long positioned themselves as the world’s largest social media network for professionals. To existing LinkedIn users, this is likely to be perceived as a sure gain. Using facts will prove to be a valuable tool (especially if the user needs stakeholder approval to adopt the feature).
Tomorrow People
NOVEMBER 25, 2021
With many survey tools and pre-built templates out there, it can be tempting to include questions that don’t add much value for your business – but marketers should be careful. The vast majority of companies use surveys to gauge how well they’re performing in the eyes of their customers.
Tomorrow People
FEBRUARY 5, 2013
Social media is an effective tool to engage your target audience, drive website traffic and, ultimately, boost sales. Nothing makes your company look like it doesn’t care like half-filled in, out of date employee and company pages on LinkedIn or Facebook. So why do so few companies employ a social media community manager?
Tomorrow People
FEBRUARY 5, 2013
Social media is an effective tool to engage your target audience, drive website traffic and, ultimately, boost sales. Nothing makes your company look like it doesn’t care like half-filled in, out of date employee and company pages on LinkedIn or Facebook. So why do so few companies employ a social media community manager?
Tomorrow People
NOVEMBER 23, 2018
Whether you’re building a content strategy or an inbound marketing strategy, having that genuine voice becomes such a powerful tool. They’re not trying to find the five different buzzwords that align with their pain point, they’re looking for real answers to solve real challenges.
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