Smashmouth Marketing

DECEMBER 16, 2008

This is shameful self promotion, but there is value in it to the readers, so I figured it passed the litmus test enough for me to write about it. Tags: demand marketing linkedin. Ok, it's meetings 2.0™. The service is a Sales 2.0 We will require NDA before discussing the specifics in detail.

B2B Sales 100

B2B Sales Linkedin Tagging Lead Scoring 100

Smashmouth Marketing

DECEMBER 30, 2008

Some are using twitter and LinkedIn , and some have great staff members who are passing the value up the chain. Don't just throw your logo out and send a promotion, use Whitepapers, use Webinars, publish an informative blog, bring value. Great place to use twitter to share valuable information or LinkedIn Answers.

Lead Gen 100

Lead Gen Social Media Work Management Marketing Management 100

Smashmouth Marketing

DECEMBER 26, 2008

I was one of you too, and not long ago, so for the newbies the following is an example of 140 character twitterese: damphoux : why does @siriusdecisions have invites on blog for linkedin group when they don't accept a paying member? LinkedIn LION Linkers: This is different (Linked In Open Networkers). Whats the value on LinkedIn?

Social Media 100

Social Media CAN-SPAM Media Lead Gen 100

Smashmouth Marketing

DECEMBER 20, 2008

I was one of you too, and not long ago, so for the newbies the following is an example of 140 character twitterese: damphoux : why does @siriusdecisions have invites on blog for linkedin group when they don't accept a paying member? LinkedIn LION Linkers: This is different (Linked In Open Networkers). Whats the value on LinkedIn?

Social Media 100

Social Media CAN-SPAM Media Twitter 100

Smashmouth Marketing

DECEMBER 30, 2008

Some are using twitter and LinkedIn , and some have great staff members who are passing the value up the chain. Don't just throw your logo out and send a promotion, use Whitepapers, use Webinars, publish an informative blog, bring value. Great place to use twitter to share valuable information or LinkedIn Answers.

Lead Gen 100

Lead Gen Social Media Work Management Marketing Management 100

Smashmouth Marketing

JUNE 5, 2009

Promoted it on Twitter , on LinkedIn , and through other channels. We did this by using one link for Twitter , one for LinkedIn , and one for an email blast. Installed LeadLander on both our company website, www.green-leads.com, and on the Smashmouth Marketing blog. Published a blog interview with Joe Galvin of SiriusDecisions.

Leadlander 100

Leadlander Jigsaw Marketing Analytics Tools Stats 100

Smashmouth Marketing

JUNE 3, 2009

Promoted it on Twitter , on LinkedIn , and through other channels. We did this by using one link for Twitter , one for LinkedIn , and one for an email blast. Installed LeadLander on both our company website, www.green-leads.com, and on the Smashmouth Marketing blog. Published a blog interview with Joe Galvin of SiriusDecisions.

Leadlander 100

Leadlander Jigsaw Marketing Analytics Tools Stats 100

Smashmouth Marketing

AUGUST 3, 2009

The Numbers : In order to remain somewhat statistic-neutral, we have asked our clients to provide stats based on their experience with other appointment setting vendors and ourselves (ok, so a bit self-promoting, but stick with it). If they over-promote their call counts, talk time, or other non-results oriented stats - beware.

Marketing Management 100

Marketing Management Leads Lead Marketing Qualified Leads 100

Smashmouth Marketing

AUGUST 3, 2009

The Numbers : In order to remain somewhat statistic-neutral, we have asked our clients to provide stats based on their experience with other appointment setting vendors and ourselves (ok, so a bit self-promoting, but stick with it). It's a small world--find out who you or your colleagues know at those companies (use LinkedIn).

Marketing Management 100

Marketing Management Leads Lead Marketing Qualified Leads 100

Smashmouth Marketing

JANUARY 19, 2023

Some easy options include sites like Medium, LinkedIn, or Twitter. Green Leads has an outbound persona-based approach to promote your content to generate opt-in compliant leads, helping you access a broader audience. Promoting it proactively to your target ICP and personas will accelerate your Demand Generation efforts.

Top of Funnel 130

Top of Funnel Ideal Customer Profiles Cost per Lead CPL 130

Smashmouth Marketing

MAY 19, 2009

But here are two ideas: Personalize your LinkedIn profile to include information that is interesting and valuable to your prospects and customers, such as customer projects that are generating measurable results with your offering. Anneke: You ARE stealing my thunder, Mike! The resulting revenue opportunity in the pipeline exceeds $1M.

Social Media 100

Social Media Media Ideal Customer Profiles Lead Gen 100

Smashmouth Marketing

MAY 7, 2009

But here are two ideas: Personalize your LinkedIn profile to include information that is interesting and valuable to your prospects and customers, such as customer projects that are generating measurable results with your offering. Anneke : You ARE stealing my thunder, Mike! The resulting revenue opportunity in the pipeline exceeds $1M.

Social Media 100

Social Media Media Ideal Customer Profiles Lead Gen 100

Smashmouth Marketing

SEPTEMBER 23, 2009

jepc : Genoo chose not to blog, but to create microsite [link] & promote it in their own LinkedIn Group #sherpab2b09. MarketingSherpa : Albee: Creating a LinkedIn group gives you a great list: Genoo's enewsletters to LinkedIn Group members avg. Landing page conversion #sherpab2b09. 19%-44% CTR. sherpab2b09.

Microsite 100

Microsite Landing Pages CTR Lead Gen 100

Smashmouth Marketing

SEPTEMBER 23, 2009

19%-44% CTR. sherpab2b09 mvolpe : I disagree!!! damphoux : @repcor most interesting part of the conference is listening to the ambient conversations next to the camera during breaks ;) #sherpab2b09 repcor : Going to turn off the lifestream for a few.

Lead Gen 100

Lead Gen Microsite Landing Pages CTR 100