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Microsites 2.0

Kevin Indig

Positional is building a modern marketing stack with an initial wedge in content/SEO, the least loved portion of the stack and the most ripe for disruption. Content Planner - keyword research toolset, generate keyword search volume and difficulty, build keyword lists, develop your editorial calendar. Microsites 2.0

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Don’t Under-Optimize Your Website in SEO

Biznology

and it should no longer be a part of an online marketing strategy. Shying away from SEO entirely and “under-optimizing” your site can have the same effect as over-optimizing it: a loss of visibility in the search engines. The only way to abuse anchor text linking is by using the same keyword or phrase over and over again.

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4 SEO Tips for Multi-Lingual Websites

Hubspot

Whether your website is in English, German, French, Spanish, or any of the other 200+ languages spoken around the globe understanding how to optimize your website to be found in the search engines is essential to every business's internet marketing strategy. Location is incredibly important to search engines in terms of relevance.

SEO 28
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Best of 2008: SEO Guidance, Part 1

WebMarketCentral

Welcome to the first post in the official Best of 2008 series, which will summarize and link to some of the best blog posts and online articles about SEO, social media, online marketing strategy and more. not too many links pointing to your site with the same exact text), and, wait, there's more!

SEO 20
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Best of 2008: Website Design

WebMarketCentral

25 Design Best Practices for Your Small Business Web Site by Search Engine Watch Carrie Hill provides a helpful list of website design tips such as installing analytics software right away, using at least 250 words per page whenever possible, keeping contact forms simple, and using H1-6 tags, bold text and text links strategically for SEO.

Design 20
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Best of 2008 (So Far) - SEO Guidance, Part 2

WebMarketCentral

How to Prioritize Your Optimization by GrokDotCom Interactive marketing guru and best-selling author Bryan Eisenberg maps SEO priorities against Abraham Maslow's famous hierarchy of needs. It's almost like a syllabus for your own self-paced interactive marketing guru course. Learning SEO and SEM - Where to Start?

SEO 20
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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

I interviewed 3 marketers who make large content projects work for their companies and clients to find out how to make sure to get a return on investment from Big Content: Cyrus Shepard. How can you manage risk in your content marketing? Growth in branded keyword volume from organic search. Immediate conversion events.