The Trick to Increased Revenue: Better Sales Lead Qualification Criteria
SnapApp
JANUARY 22, 2019
Perhaps they’re a college kid writing a paper. You ask these questions early on in lead generation, but not too early. A few screens later, there is a semi-traditional lead gen form. It’s traditional in that it’s got all the usual elements of a lead gen form. It’s untraditional because it’s not required. .
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