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7 Sales Influencers to Follow on Twitter at Dreamforce 2017

InsightSquared

We are in the final two weeks of preparing for Dreamforce 2017 — building our session agendas, RSVPing to countless events and creating a list of hashtags to follow to ensure we stay informed throughout the week. Tiffani Bova, @Tiffani_Bova : Global, Customer Growth, and Innovation Evangelist at Salesforce.

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Location Marketing for the SMB

Biznology

People search for stuff to do, places to go, and things to buy on a local level, and they are increasingly turning to the Internet for the information they need. I talk about this a lot because I can see how important this element of the SMB's Internet presence is becoming.

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4 Small Business Marketing Tools To Generate More Leads

Salesforce Marketing Cloud

Growing SMBs are also 23% more likely to use email marketing software. These stats and other data from the Small and Medium Business Trends report make it clear: The right small business marketing tools can help your company move forward and grow. Read our free SMB Guide to Sales and Marketing Alignment. Eager for specifics?

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How to Do Sales Prospecting the Right Way

Salesforce Marketing Cloud

You can also look at the information they highlight on their profile — like courses, presentations, and thought leadership — and “endorse” them for skills that matter most to them. First, in a trend The Economist calls , “It could have been an email,” meetings are getting shorter — by 20%, according to this Harvard Business School study.

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Is Marketing Staffing Going the Way of IT?

B2B Marketing Traction

I believe that marketing staffing is becoming more like IT (Information Technology) staffing. A good business social media presence should include most of these platforms: Google+, LinkedIn, Slideshare, Facebook, Twitter, Instagram, Pinterest, Vine and YouTube. You may need someone to create videos for your business.

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The 11 Best Social Media Dashboard Tools & Apps

Hubspot

These social media dashboards are optimized for every type of SMB; whether you're a social media team or a party of one, these apps will help you accomplish your goals in a streamlined, efficient way. While you can connect Facebook, Twitter, and Pinterest profiles, Later is best for Instagram scheduling. Image Source. Image Source.

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Six Insights (And One Inspiring Conclusion) from 27 Beneficial B2B Marketing Stats and Facts

Webbiquity

Buyers are conducting more detailed ROI analysis before making a purchase decision (77%); using more information sources for research and evaluation (75%); and increasing the number of buying group members (52%). For B2B marketers on Twitter, the best days to tweet are Monday–Thursday; the best times are between 1 p.m.–3 CoSchedule ).