Paul Gillin

AUGUST 20, 2013

Ask for a blog entry on what they like best about sales, why they came to work for your company or 10 reasons to love the local football team. B2B marketing Social Media Tips HubSpot Jeff Hoffman linkedin sales Twitter' Make it safe to express opinions. Why Sales Is Going Inbound: Introducing Signals.

Social Media 50

Social Media Training Media Opinions 50

Paul Gillin

OCTOBER 5, 2011

HubSpot reports – The maker of “inbound marketing” software regularly sends alerts about new white papers, tip sheets and e-books that highlight best practices in social marketing. Does this stuff really work anymore? These are the same corny come-ons I’ve heard from tradeshow exhibitors for nearly 30 years.

Direct Marketing 50

Direct Marketing BtoB Word of Mouth Conference 50

Paul Gillin

JUNE 9, 2011

The rapid decline of mainstream media (more than 45,000 journalists have been laid off in the last five years in the US) has put a lot of good communicators out of work, and many can be had today for pennies on the dollar compared to what they made a few years ago. And I’ll bet he was happy to have the work. Where Writers Hang Out.

BtoB 50

BtoB Burn Rate Blogger Sample 50