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Top 5 Inbound Marketing Articles to Start the Week: Google vs. Bing

Hubspot

Tips for Making a Screencast for Your Startup Author: Audrey Watters of ReadWriteWeb. Screencasts are a great type of online video to showcase and explain how a new product or feature works, but how do you create one? Marketing Takeaway: Screencasts can be a great instructional tool for your company's products or services.

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How to Create YouTube Videos that Generate Views & Subscribers

Webbiquity

If you create viral video content that people like to watch, more of them will share them on social media. Keep them short: You don’t need to create long videos on YouTube, as those that are around two minutes in length get the most engagement as found by Hubspot. To quickly add subtitles, you can use a tool such as Screencast-O-Matic.

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12 Solutions to Ecommerce Sites' Biggest Marketing Challenges

Hubspot

Last Tuesday, we hosted a live Website Optimization webinar for Ecommerce websites. We received several great questions, but unfortunately we were not able to answer every one during the webinar. Are screencasts (video or audio) on the site really effective in engaging potential customers? Connect with HubSpot :

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Jack of All Trades or Master of One? A Teamlancing Guide to Helping Freelancers Succeed

ClearVoice

For example, this could include designers, writers, editors, social media managers, developers, SEO specialists, and other professionals who are experts in their crafts that could add value to not only your team model but also to your clients. Here are some other great webinar tools to consider. Learn and adapt.

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The 15 Best Screencasting and Online Presentation Tools

Webbiquity

Screencasting tools are great for explaining how a software application works; demonstrating how to use it; or illustrating any online process. Early screencasting apps were clunky to use and offered little functionality beyond basic recording and editing. Screencasting Tools. A screencast storage and sharing site.

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41 Fresh Blog Post Ideas For Your Company Blog

Hubspot

Multi-media and Visuals. Do a screencast with Screenr of your product and share it on your blog. Show a step-by-step guide on how to do something in a screencast, how-to video, or show the steps in a series of photos. Share an excerpt from an upcoming webinar with a call to action to get the rest of the content in the webinar.

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30 Amazing Content Upgrade Examples To Grow Your Email List

Optinmonster

Here’s a content upgrade example from Ian Cleary : Ian wrote a super long blog post about social media analytics and offered his readers a way to download it. Here’s an example from Kiwi Creative who use a list of resources as a content upgrade technique: Related Content: How to Use Sidebar Optins To Explode Your Email List.

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