Buzz Marketing for Technology

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LinkedIn Search Optimization (LSO) Critical for B2B Marketers

Buzz Marketing for Technology

Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via natural search results. But for B2B Marketing fans I think you need to expand your game around search to start include what I am calling … LinkedIn Search Optimization (LSO). Share this on Linkedin.

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Could Facebook become a Lead Nurturing platform?

Buzz Marketing for Technology

to learn more see my blog post on generating a buyer persona with Facebook ). Share this on Linkedin. Related posts: Generating a Buyer Persona with Facebook Advertising I am a big fan of David Meerman Scott’s work. A very powerful side benefit of being on the Facebook platform. (to Tweet This! Share this on Facebook.

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How to Choose a Social Media Listening Platform for B2B Marketing

Buzz Marketing for Technology

If you are focused on market research, or messaging effectiveness then you should work with a vendor that tracks social media and user-generated sources. Give this last point some extra consideration and be sure to build a process to respond to all the opportunities your listening platform identifies! Share this on Linkedin.

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KM Edge: Where the best in Knowledge Management come together

Buzz Marketing for Technology

One article that has generated particular attention is Nicholas Carrs "Is Google Making Us Stupid?" Carr argues that, for most people, the Web is becoming the primary channel through which information is absorbed and processed. Our new KM Edge groups on LinkedIn and Facebook. Join KMEdge LinkedIn Group. Hi Jude, I.

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Connecting 2 the World: Lessons learned from New Communication Technologies in Organziational Life

Buzz Marketing for Technology

This is the idea that in the past, people would socialize in the workplace, exchanging war stories, etc.The format for this for the younger generation are blogs and social networking sites. Some of the spontaneity and "crazy idea" generation may be lost, along with a deeper level of relationship building due to reduced "face time".

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Connecting 2 the World: Transition to new Technologies

Buzz Marketing for Technology

This is one aspect of the new generation that is different than the old. It was almost as if the older generation had to have the directions to know how to use a new technology, whereas the new generation makes the rules and thus uses technology more innovatively. Work Processes. What we can learn from Linkedin.

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Connecting 2 the World: What do businesses really want?

Buzz Marketing for Technology

Work Processes. What we can learn from Linkedin. Generational differences in technology adaptation. Subscribe to this blog. Blog Archive. ▼ 2008. (50). ▼ July. (7). What do businesses really want? Is constructing knowledge based on analysis a work. The Importance of Culture. Skills for the 21st Century. On a break.

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