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Biznology

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7 Tips for Getting More Local Website Traffic

Biznology

For small businesses in particular, generating local traffic is key. Local customers provide the support that small businesses need to keep going, which makes optimizing your website for local search engine rankings even more important. Establishing a strong web presence is a challenge that every business owner faces.

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24 reasons SEO and social media are inextricably linked

Biznology

59% of marketers agree SEO has the biggest effect on lead generation. Search Engine Optimization (SEO) is is the process of getting website traffic from “free,” “organic,” “editorial” or “natural” listings on search engines. In both cases, traffic comes from earned media as opposed to paid media.

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10 most inspiring digital marketing stories of 2016

Biznology

Digital marketing is an umbrella term for the marketing of products or services using a digital strategy, technologies and tactics that include search, paid advertising, social media, and many other properties. By using Facebook ’s boosted posts , Dacia placed ads related to their Sandero, Logan, and Stepway models.

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11 tips and tools to jump-start your SEO

Biznology

Search Engine Optimization (SEO) is the process of maximizing the number of visitors to a particular website by ensuring the site appears high on the list of results returned by a search engine for particular keywords. 54% of people come to a website from a search engine (source: Forrester ).

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10 social media metrics every marketer should know

Biznology

TRAFFIC SOURCES ( GOOGLE ANALYTICS ): It may surprise you but, to me, Google Analytics is the most effective social media measurement tool available. KEYWORDS ( GOOGLE ANALYTICS ): In the “Overview” section of “Traffic Sources,” there are the “Keywords” that people use to show why they go to your website.

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5 social media pain points and the point they prove

Biznology

Photo credit: Search Engine People Blog. You don’t need to know all the capabilities of Facebook, Twitter, LinkedIn, Google+, social apps or how to schedule tweets and posts on multiple social networks all at one time. We found they all had a Facebook and Twitter presence. You need a business strategy.

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How Technology Makes Entrepreneurship Easier Than Ever Before

Biznology

Keywords will let you appear in relevant searches (both globally and locally), guest posts on reputable sites will drive quality traffic to your site, while technical and on-page SEO will boost user experiences and get search engines to rank you higher.