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How to Create an Effective Nonprofit Event Marketing Plan

Marketing Insider Group

If you have a nonprofit event coming up, whether small or large, explore the following key steps to create a plan for marketing your event. Review Past Event Marketing Performance To develop a thorough and informed event marketing plan, you first need to understand what you’ve done in the past.

Planning 238
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3 kinds of data to optimize digital events

Martech

How do you make sure your digital events are engaging and effective with your audience? And with digital events, there’s no shortage of data that event marketers can use to optimize sessions and experiences for their attendees. Look at the data. Audience data from these sources will help you create personas.

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Six Tactics to Take Your Marketing to the Next Level

Webbiquity

It’s essential to have a team of creative people on your side who are able to come up with compelling campaigns that will make your business stand out in the market. Don’t Forget About Focus Groups. When launching new campaigns, it’s helpful to hold focus groups with members of your target audience.

Tactics 273
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The Impact of Digital Marketing Automation on Senior Living Communities

Stevens & Tate

Key components should include: Market Research : Market research is critical in grasping the dynamics of the local market and identifying the specific preferences and needs of your target audience.

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Global Event Planning: How It Differs From Your Run of the Mill Event

SpotMe Blog

Focus groups. The expertise of event professionals. Regular communication should be a central part of your event marketing strategy. Once you have announced your event and invited attendees to attend or register, you want to create a cadence of regular communication. Consider starting here: . Social media.

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Impact of Super Bowl Ads on Social Media [New Data]

Hubspot

For marketers, it’s all about the TV ads. At $100,000 a second, this is the outbound marketing game that really matters. Pundits, critics and focus groups barely let the confetti settle before they gave their verdicts (If you want to see the ads go to either USA Today Super Bowl Ad Meter or YouTube Ad Blitz ).

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Impact of Super Bowl Ads on the Social Media [New Data]

Hubspot

For marketers, it’s all about the TV ads. At $100,000 a second, this is the outbound marketing game that really matters. Pundits, critics and focus groups barely let the confetti settle before they gave their verdicts (If you want to see the ads go to either USA Today Super Bowl Ad Meter or YouTube Ad Blitz ).