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Navigating the Landscape: An Overview of the Marketing Industry

ClearVoice

The marketing strategies that once bought hordes of customers are no longer as effective. Ethical Concerns and the Push for Transparent Marketing As online shoppers consume more content, they develop savvier shopping skills. The marketing landscape has undergone such massive shifts.

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How to Approach Demand Gen in Challenging Times

The Point

Even then, we’re having many conversations on how clients should approach demand generation strategy in the coming weeks. Think carefully about whether your audience will be there to receive your package. Consider shifting net new investment to inbound strategies: SEM, paid social, content syndication.

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Contify Partners with Fletcher/CSI to Present a Webinar on Optimizing Market Insights & Competitive Intelligence through Integrated Primary & Secondary Research

Contify

This complimentary webinar is scheduled from 11 AM to 12 PM ET on Wednesday, 16 September 2020. This requires that organizations make decisions that are informed by secondary data, and targeted primary research. To register for this upcoming webinar, please click here.

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Contify and Fletcher/CSI release the recording of their webinar ‘Optimizing Competitive Intelligence through Integrated Primary and Secondary Research’

Contify

The webinar was hosted by Contify, a leading competitive intelligence company. The webinar focused on the evolving nature of competitive market intelligence and provided an essential guide to business professionals for augmenting growth with the integration of ‘Primary and Secondary’ intelligence advantage.

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Navigating the Landscape: An Overview of the Marketing Industry

ClearVoice

The marketing strategies that once bought hordes of customers are no longer as effective. Ethical Concerns and the Push for Transparent Marketing As online shoppers consume more content, they develop savvier shopping skills. The marketing landscape has undergone such massive shifts.

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What’s New with HubSpot Advertising & a Cookieless Future [2023 Update]

SmartBug Media

The digital marketing landscape is constantly changing, and it can feel like new strategies and tactics arise every few seconds. Marketers need to use their customers’ data to successfully implement paid media strategies that are evolving in a cookieless landscape. Companies do not need to worry about legal or ethical issues.

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Becoming A Difference Maker In Your Industry 

Heinz Marketing

Latane Conant, CMO at 6sense, just released the book #NoForms #NoSpam #NoColdCalls that targets a new generation of sales and marketing leaders who are ready to ditch the traditional strategies, tactics, and technologies that are no longer working to deliver breakthrough results. Maximize impact from webinars, trade shows, dinners, etc.