chiefmartech

APRIL 4, 2017

via Marketo sync filter or Eloqua program) to meet their requirements. If you were to compare the API documentation between Marketo and Eloqua (and I have, extensively and repeatedly), you would see that they differ significantly. While both Eloqua and Marketo have REST web services, that’s where the similarities end.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Marketing Automation Services 52

Online Marketing Institute

DECEMBER 20, 2010

The Best B2B Marketing Ideas of 2010 A guest post by Jeff Ogden , president of Find New Customers Although companies like Marketo, Eloqua and Kinaxis have produced terrific written content in blogs, e-books, etc., Juan Eloqua This witty campaign by Eloqua used the famed Juan Valdez model of a coffee grower. 19, 2010. (12)

B2B Marketing 40

B2B Marketing Marketing Management Eloqua RSS 40

Vidyard

APRIL 27, 2015

If you’re a company selling software to large enterprises and most of the video views are coming from consumers or small business owners, how valuable was that video to your business objectives? Back to that new product video with a million views – how many of those viewers are actually in your target audience?

Video Marketing 50

Video Marketing Marketing & Strategy Marketing Strategy Webinar Metrics 50

TrustRadius Marketing

DECEMBER 4, 2019

That’s why we have seen the lines between email marketing and marketing automation software solutions begin to blur. Email marketing software is designed to send “batch and blast” emails with some segmentation, drip campaign, automation and analysis capabilities. Are these two types of software becoming one?

Marketing Automation Services 52

Marketing Automation Services Marketing Management Marketing Automation Software 52

Online Marketing Institute

NOVEMBER 28, 2012

Business-to-business marketers are underutilizing social media and its potential, according to new data from Eloqua , a marketing automation company. Of 548 b-to-b marketers surveyed by Eloqua, about 40 percent say they are not yet using social media marketing. FOLIO: Alerts & Newsletters. Software and Hardware.

B to B 40

B to B Paid Content Social Media CMS Development 40

Hubspot

MAY 13, 2013

Not too long ago, my colleague Katie Burke wrote a great article, " The Right Way to Think About Your Marketing Software RFP ," and it got me thinking about my own experiences as a buyer of marketing technology. But when evaluating marketing software, features are the last thing you want to be drooling over.

Marketing Automation Services 28

Marketing Automation Services Marketing Automation Automation RFP 28

Convince & Convert

DECEMBER 7, 2011

He has a free email newsletter and a series of free tools like ROI calculators that he uses to build his distribution list (subscribers number well into the six figures). Lead automation software company Eloqua epitomizes The Full Monty. The third stage in kimono-opening is producing your own content, but doing so for a fee.

Top of Funnel 137

Top of Funnel Eloqua Content Marketing B2B Thought Leadership 137

thePoint

MAY 25, 2018

This could be standard emails from you or from sales, a newsletter, pieces of hard mail, phone calls, or marketing automation (drip campaigns) that all work together to nurture a prospect in an authentic way. email systems like iContact or Constant Contact or marketing automation platforms like Eloqua, Marketo, or Hubspot).

Paid Search Agency 40

Paid Search Agency Work Management Sales Management Marketing Management 40

KoMarketing Associates

JULY 21, 2015

Email Newsletter Sign-Ups. Traditional Newsletters. The team at Eloqua has a nice grid-like infographic comparing buyer objectives and business objectives in relation to content marketing assets types, which can be used for support and reference. Independent Research Reports. Third Party Studies. Analyst Reports / Collateral.

Landing Pages 120

Landing Pages Search Engine Marketing Paid Content Search Marketing 120

ClearVoice

JULY 20, 2020

Before determining which martech tools you’ll discuss in your pitch to earn more business, be sure to include software that the firm is already using, or present the idea of using new software that fits their logical business progression. Don’t recommend they start using Oracle’s Marketing Cloud (Eloqua).

CMS Development 94

CMS Development Enterprise Management Marketing Automation Services Work Management 94

Vidyard

SEPTEMBER 18, 2019

Video platforms like Vidyard integrate to all the top email marketing tools like Hubspot, Marketo, Act-On, Eloqua, and more. Create a new email in your email software. Newsletters. Igloo Software Boosted Email CTR 189%. How to Attach Videos to Your Emails. How to Add Video to Email with a Video Platform. Targeted emails.

Video Marketing 107

Video Marketing Email Marketing Paid Search Agency Marketo 107

Vidyard

SEPTEMBER 14, 2020

Igloo Software Boosted Email CTR 189% 8.4 Newsletters? How to Attach Videos to Your Emails How to Add Video to Email with a Video Platform Video platforms like Vidyard integrate to all the top email marketing tools like HubSpot, Marketo, Act-On, Eloqua, and more. Create a new email in your email software. You betcha.

Video Marketing 65

Video Marketing Email Marketing Paid Search Agency Work Management 65

Convince & Convert

MARCH 18, 2016

And it’s really great for quickly and easily generating leads and then tying those leads into whatever marketing automation system you might be using today: Marketo, Pardot, Eloqua Oracle, Infusionsoft, MailChimp, whatever you’re using, Uberflip can hook you up. I know that this prospect uses Eloqua. I am Jay Baer.

Top of Funnel 93

Top of Funnel Content Marketing CMS Development Ad Building 93

Online Marketing Institute

JULY 31, 2009

4) “Pure play” lead management – this group is lead by Eloqua , but there are a LOT of firms throwing their hat into this ring including Vtrenz, Hubspot, Manticore, Market2Lead, Marketo, LoopFuse, einsof, iHance, Precience, among many others. One challenge many of us have is that we're poor buyers of business software.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Hubspot

AUGUST 21, 2012

The article takes a common issue that the company's customers have when using their software, and walks through how to address it with detailed guidelines. From guides to podcasts, and newsletters to debates, there's never a shortage of new content. Eloqua's Amazing Infographics. Each post is data-rich. Visual Content.

Paid Search Agency 28

Paid Search Agency Companies Work Management Eloqua 28

Convince & Convert

JULY 15, 2016

It’s Jay Baer from Convince & Convert and welcome to another episode of Marketing Marvels, where I bring together some of the most interesting, fascinating and useful marketing technology in the world, we do a quick demo and I tell you who should buy this software. You’ve been in content marketing and software for a while.

Top of Funnel 104

Top of Funnel Marketing Automation Services Advertising Funnels Content 104

Martech

FEBRUARY 25, 2022

Act-On Software. Get the daily newsletter digital marketers rely on. Founded in 2006, Cambridge-based HubSpot is perhaps best known for its customer relationship management (CRM), but its software services have grown well beyond CRM. HubSpot Sales Hub: Sales productivity software for sales teams at growing businesses.

Marketing Automation Services 117

Marketing Automation Services Enterprise Management Work Management Marketing Management 117