customer Outreach Related Topics 
WebMarketCentral
APRIL 24, 2008
Being social media savvy, you add blogger outreach to your PR plans for a new product launch. You carefully research blogs using related keywords and competitor names to build a solid outreach list. Blogger PR follow-up follows the same rules as initial outreach: make it personal, informal and relevant.
WebMarketCentral
DECEMBER 9, 2009
As the release notes, "Despite the fact that 77 percent of business technology decision-makers engage with social media on the job, most B2B marketers are not effectively using social technologies to influence the purchasing decisions of their customers." For those marketers, reading this announcement is a starting point.
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WebMarketCentral
OCTOBER 12, 2007
While The Truth Laid Bear provides a portal and blog search engine for individual bloggers and blog-readers, Kithbridge provides customized technology, services, and strategies for businesses, political campaigns, nonprofits, and other organizations which seek to fully engage with the growing and dynamic world of the blogosphere and new media.
WebMarketCentral
JULY 14, 2008
Revisit SEO Technologies, needs and customers change over time. This research is excellent for finding new sites for PR, direct advertising buys or blogger outreach. Quizzes can be promoted through PR, blogger outreach, AdWords, home page promotion and through company email. Here are the highlights from the webinar.
WebMarketCentral
JANUARY 11, 2010
To Interact with Customers For most business, it's far easier and more profitable to generate continued or new business from existing customers than it is to acquire new ones. Growing existing customer business requires ongoing communication. It's less formal, more "social" and usually more effective than "cold" outreach.
WebMarketCentral
SEPTEMBER 28, 2009
Company" Words vs. "Customer" Words: This is particularly an issue in technology companies, but can happen in any situation where proper keyword research is skipped. Bonus sixth mistake to avoid: build links to your site carefully, using a mix of directory submission, social media, direct outreach, PR and link bait. pageid=126.
WebMarketCentral
DECEMBER 6, 2007
Include both current customers (can we sell them more of what they are already buying, products and services in addition to what they are already buying, or a more premium version of our products/services?) If you didn't enter the world with this capability hard-coded into your DNA, you may find the following helpful.
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